OfficeServ 7400 General Description
© Samsung Business Communications
2-47
2.6.6 SMDR
The Station Message Detail Recording (SMDR) function manages the entire calling data, such as
calls between station subscribers connected with the OfficeServ 7400, and local/long dis-
tance/international calls. Connect the SMDR printer or PC with the OfficeServ 7400 to use
the SMDR data provided by the system.
y
The SMDR printer can display the call history received from the OfficeServ 7400; how-
ever it cannot display data other than the call history (e.g. call cost data).
y
The SMDR PC displays the call history received from the OfficeServ 7400 and calculates
call costs using the SMDR software based on the call history. Accordingly, the SMDR
PC allows users to manipulate data more efficiently than the SMDR printer.
2.6.7 CTI
Computer-Telephony Integration (CTI) is an integrated system that works with computers
connected to PBXs so that the computers make use of the PBXs as computer resources and
the PBXs can share computer resources. CTI provides the operator with convenience and
reduced costs, and customers with enhanced services and reduced call processing time.
CTI call centre systems configure data on customers in databases. Based on the databases,
the call centre can consult with customers on a one-to-one basis. CTI integrates communi-
cation, computers and databases to allow users to carry out marketing techniques such as
customer-focused telemarketing.
The OfficeServ 7400 supports the standard Telephony Application Programming Interface (TAPI),
which is implemented in a client/server environment and controls third party calls.