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And how has the market reacted? As we look back over the past few years, the reaction has not been
unlike that to other “edge of technology” products like the original Apple computer.
• First, the Unity AM was ignored.
• Then it was accused (by other processing manufacturers) of being ineffective.
• Gradually, it was accepted by users with tolerance for risk and novelty.
• And now the Unity AM, is being accepted by large numbers of users.
You won’t find the Unity AM on the air at every station. But at the stations where it is installed, you
will find engineers, programmers, and managers happier than ever with their on-air sound.
Today, Cutting Edge is more than just Frank Foti. While Frank is glad to have someone else build the
boxes and keep the books, he’s still a busy guy. And we don’t mean spends the summers watching
Cleveland Indian games. No, he is still working on new ways to improve the sounds of broadcast
audio. And he is still spending a few hours each day talking with other broadcasters.
If your processing has you baffled, or you think you have a system that sounds better than Frank’s,
give him at call. The number is (216) 241-3343. His fax number is (216) 241-4103 if you are located
outside of the United States or a shy person. He’s a good talker and a great listener.