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c. Choose
Number of Clusters
and enter a desired value.
Run the algorithm
Choose
Run
to execute the scenario
Choose
OK
to switch to the
Results
view to verify the execution results.
Market Segmentation
In this use case we focus on the different distribution and marketing channels and cluster accordingly to identify
the business revenues.
Expert Analytics
Using Logistics Information System tables (ERP) as the data source
Select the LUMS file for
Market Segmentation
a. Launch Expert Analytics in SAP Predictive Analytics.
b. Open menu
File
and choose
Import to folder
and select
SalesAndDistribution_Market_Segmentation.lums file and import, or select the file in the
Documents
list after the file is imported.
c. In the dialog box, enter the SAP HANA server details, your user name, and password.
Verify the data
a. Choose
Prepare
to ensure that the data has loaded properly
Switch to the Predict panel to view the predictive model.
Adjust the
HANA K-Means Product-Dist Chnl Segments
Algorithm Component
a. Choose
Configure Settings
in
HANA K-Means Product-Dist Chnl Segments
component
b. Select the
Features
and
Category Columns
needed for cluster analysis.
c. Choose
Number of Clusters
and enter a desired value.
Adjust the
HANA K-Means Invoiced orders and Returns KPI
Algorithm Component
a. Choose
Configure Properties
in the
HANA K-Means Invoiced orders and Returns KPI
component
b. Select the
Features
needed for cluster analysis
c. Set
Number of Clusters
to a desired value.
Run the algorithm
Choose
Run
to execute the scenario
Choose
OK
to switch to the
Results
view to verify the execution results
Using SAP HANA Live for SAP ERP as a data source
Select the LUMS file for
Market Segmentation
a. Launch Expert Analytics in SAP Predictive Analytics.
b. Open menu
File
and choose
Import to folder and select
SalesAndDistribution_Market_Segmentation_hba.lums file and import, or select the file in the
Documents
list after the file is imported.
c. In the dialog box, enter the SAP HANA server details, your user name, and password.
Verify the data
a. Choose
Prepare
to ensure that the data has loaded properly
Switch to the
Predict
panel to view the predictive model.
Adjust the
HANA K-Means
Algorithm Component
a. Choose
Configure Settings
in
HANA K-Means Algorithm
component