18
Elements of Card Design
Types
of
Color
Images
Cards
can
include
both
color
photos
and
color
logos.
The
logo
is
usually
the
same
on
each
card,
and
the
photo
is
unique.
Follow
these
guidelines
to
obtain
the
best
results
for
printing
both
logos
and
photos.
1.
Evaluate
the
color
quality
of
the
photos:
a.
Adjust
the
image
capture
system
to
get
the
best
quality
photos;
work
with
distance,
lighting,
and
camera
settings
to
obtain
consistent,
high
‐
quality
photos.
b.
Evaluate
the
quality
of
printed
photos
after
the
image
capture
system
is
optimized.
2.
Evaluate
the
other
color
areas
of
the
card,
such
as
text
or
logo:
a.
Check
your
card
production
application
for
settings
that
can
help
improve
the
printed
color
of
text.
b.
Use
an
image
editing
application
to
adjust
the
color
of
a
logo
file
for
optimal
printing.
Monochrome Printing
Monochrome
printing
prints
cards
using
a
single
color.
You
can
use
a
full
‐
color
ribbon
or
a
monochrome
ribbon
that
has
only
one
color.
Monochrome Printing with Full-Color Ribbon
Full
‐
color
ribbon
includes
a
black
panel.
The
black
panel
transfers
to
the
card
differently
than
the
YMC
panels.
Text
and
bar
codes
are
usually
printed
with
the
black
panel.
Full
‐
color
ribbon
also
prints
any
monochrome
or
one
‐
bit
‐
per
‐
pixel
graphics
using
the
K
panel.
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