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A Letter from our CEO...
“What if?” A singularly great question, because it opens the
door to so many other questions and ideas. Those who ask
it are sometimes called dreamers, as if that were somehow
bad, but history has often proven dreamers to be the avatars
of new and exciting things.
“What if?” was the query asked by Steve Church that led
to the start of Telos Systems. In 1984, Steve – then a young
broadcast engineer and part-time talk show host – won-
dered whether emerging Digital Signal Processing (DSP)
technology might be useful to clean up the terrible caller
audio then the norm at radio stations. The result of asking it
was the Telos 10, the world’s first digital telephone hybrid,
a product that changed the face of radio forever.
Looking back at Telos history, “What if?” is found at the
root of many more technologies broadcasters have since
made ubiquitous. “MP3 bit rates are perfectly matched
to the bandwidth of ISDN; what if we combined them?”
“What if we built a box that let radio stations stream audio
on the Internet?” “What if we could use Ethernet to treat
audio as data and move it around the radio station in real
time?” (By the way, if you recognized the answers to those
questions as the Zephyr ISDN codec, AudioActive MPEG
encoder and Livewire IP-Audio standard, give yourself a
cookie.)
Today, as technology roars ahead, we’re constantly seeking
new ways to apply it to the problems of everyday broadcast-
ing. Voice over IP (VoIP) is particularly compelling for
its ability to packetize high-quality phone calls and direct
them anywhere in the broadcast plant using ubiquitous,
standard Ethernet as a backbone. A new digital tech called
AEC (Advanced Echo Cancellation) is helping to literally
eliminate the age-old problem of feedback in open-speaker
environments. And the prize of using the public Internet for
remote connections as reliable as those of switched circuits
is within broadcasters’ grasp, thanks to ever more sophisti-
cated coding algorithms.
Pioneering ideas aren’t limited just to technology, though.
We believe that investing in people pays off big, so we’ve
assembled the largest R&D team in the industry, a talented
staff of engineers, scientists and broadcast professionals.
We’re also the first and only broadcast equipment maker
with a 24/7 support team ready to offer assistance any
time of the day or night. As they say, radio never sleeps – so
neither do we.
As Telos navigates its third decade in broadcasting’s
choppy waters, the culture of innovation and creativity that
propelled Steve in the early days still guides us today. We’re
still in love with radio, still turned on by new technology,
still driven to ask “What if?” If you’re reading this, you
are too — for which we thank you, from the bottom of our
hearts.
Michael “Catfish” Dosch
CEO
A LETTER FROM OUR CEO | VII