37PF9731D/10
Highlights
Digital widescreen flat TV with Pixel Plus 3 HD and Ambilight Surround
94 cm (37") LCD, integrated digital
Full HD LCD display 1920x1080p
This display has a resolution that is referred to
as Full HD. The state-of-the-art LCD screen
technology has the full high-definition
widescreen resolution of 1080 progressive
lines, each with 1920 pixels. This allows the
best possible picture quality for HD input
signals with up to 1080 lines. It produces
brilliant flicker-free progressive scan pictures
with optimum brightness and superb colors.
This vibrant and sharp image will provide you
with an enhanced viewing experience.
Integrated Digital DVB-T tuner
The integrated Digital DVB-T tuner lets you
receive digital terrestrial TV without an
additional set top box. Enjoy quality TV clutter
free.
HD Ready
Enjoy the exceptional picture quality of High
Definition pictures and be fully prepared for
HD sources like HDTV settop box or Blu-ray
disc. HD Ready is a protected label that offers
picture quality beyond that of progressive scan.
It conforms to strict standards laid out by
EICTA to offer a HD screen that displays the
benefits of resolution and picture quality of a
High Definition signal. It has a universal
connection for both analog YPbPr and
uncompressed Digital connection of DVI or
HDMI, supporting HDCP. It can display 720p,
and 1080i signals at 50 and 60Hz.
Pixel Plus 3 HD
Pixel Plus 3 HD offers the unique combination
of ultimate sharpness, natural detail, vivid
colors and smooth natural motion on all
qualities of HD, standard TV signals and
multimedia content, for high definition displays.
Each pixel of the incoming picture is enhanced
to better match the surrounding pixels,
resulting in a more natural picture. Artifacts
and noise in all sources from multimedia to
standard TV and also in highly compressed HD
are detected and reduced ensuring that the
picture is clean and razor sharp.
Clear LCD with 3 ms response
Clear LCD creates extreme motion sharpness
for clear and vibrant images even with fast on-
screen motion. The high refresh rates of the
scanning backlight technology increases the
sharpness of motion reproduction down to an
effective response time of 3 milliseconds
(measured in Perceived Blurr-Edge-Width;
BEW). On top it creates a higher dynamic
contrast and an increased viewing angle. The
unique Philips technology brings motion
sharpness of LCD displays to an
unprecedented level, better than any other Flat
display technology.
Ambilight Surround
With lights surrounding the picture Ambilight
3 makes an impressive contribution to the
overall viewing experience with ambient light
on 3 sides to complement the colors and light
intensity of the image on screen. It creates
ambiance, stimulates more relaxed viewing,
and improves perceived picture detail, contrast
and color. Ambilight 3 automatically and
independently adapts the colors of each
screenside according to the changing content
on the screen. With the 3rd Ambilight the top
of the picture is now fully surrounded,
completely immersing you into the content.
Bypacked swivel stand
For maximum freedom of placement, this high-
quality stand is designed specifically for this TV,
and allows easy placement of your Flat TV
without drilling holes in the wall. Enjoy the best
viewing angle with the convenience of the 40
degrees of swivel (20 degrees each side).
Invisible cable management is included in the
back. This stand fits seamlessly on the matching
accessory floorstand.
PC-link
The PC-link provides fun and easy access to
your personal digital media files and multimedia
content*. The widely used Ethernet (LAN) and
WiFi open standards are used for wired and
(optional) wireless** connection and ensure
interoperability. Browse your PC collection of
digital photographs, multimdia videos and
music files via your home LAN network. The
intuitive user interface of the TV and the
Philips Multimedia Manager for your PC makes
it available at the push of a button (* see
product for supported formats, PC-LAN
functionality required ** Additional 'Ethernet-
bridge' device required)
Wireless PC link prepared
Wi-Fi is the leading standard for wireless
broadband. With the wireless prepared
function* in the Philips TV you can share PC
multimedia content anywhere in your house,
without the hassle of wires. High Bandwidth
means you can enjoy high quality multimedia
pictures, music or video, over distances that
can reach up to 100 meters**. Access your
WiFi PC or your home WiFi network (router).
(*requires optional, WiFi Ethernet-bridge.
**may vary under local conditions)
USB and Memory Card slot
Instantaneously view and share your movies,
photos and music. The Memory Card slot will
accept cards of type Compact Flash I and II,
Memory Stick, SD Card / Mini SD Card, Smart
Media, Micro Drive (up to 2 GB) and Multi
Media Card. Simply plug the memory card into
slot at the side of the TV, and access the
multimedia files stored on the card. The USB
connector allows access to multimedia files of
most USB-sticks and most digital cameras (USB
memory-class device).
2 HDMI inputs
HDMI makes an uncompressed digital RGB
connection from the source to the screen. By
eliminating conversion to an analog signal, it
delivers an unblemished image. The non-
degraded signal reduces flicker and leads to a
clearer picture. HDMI intelligently
communicates the highest output resolution
with the source device. The HDMI input is fully
backward compatible with DVI sources but
includes digital audio. HDMI uses HDCP copy
protection. With 2 HDMI inputs you can
connect multiple HD sources, for instance an
HD settop box, and a Blu-ray player. Your TV
is fully prepared for the HD future.
