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High  Resolution  All-In-One  SLR  at  4.0

Mega  Pixels

The Olympus CAMEDIA E-10 Zoom SLR provides a maximum

resolution  of  2240  x  1680  pixels  with  its  2/3”  Interlaced  CCD

and creates 11.7 Mb uncompressed TIFF images. For the pro-

sumer, entry-level pro and professionals photographers, this is a

quantum leap for a digital camera to provide this level of resolu-

tion. Now photographers can work as large as they want, or as

small as they want. The benefit of providing this high of resolu-

tion is manifest for those who need to output to photo-reproduc-

tion quality at 11” x 14”, or a double page spread in a magazine.

The E-10 also has a 32 Mb SD-RAM buffer, which allows a 3fps burst mode for four photos, for sequential shooting.

Joel Meyerowitz a professional location photographer based in New York comments on the resolution and image quality of the

CAMEDIA E-10 SLR: “From what I‘ve seen of the E-10, it’s brilliant and its images are sharp. Its images are also very balanced.

It makes overall exposures, in some ways, better than film exposures. There is plenty information or details in the shadow areas

and there’s tone in the highlights. Not all film performs this well. I made prints of these images up to 11” x 14” (the format of the

camera  file),  on  13”  x  19”  photo-grade  paper.  The  output  has  real  photographic  quality  and  looks  like  film.  I  can’t  see  any

difference between film and digital at this level.”

Traditional Film Camera SLR Ergonomics

Olympus designed the CAMEDIA E-10 SLR with the goal of rep-

licating the look and feel of a professional film camera SLR. It

has a distinctive all black body that pros enjoy because it’s less

intrusive. All buttons and dials are an easy motion away from the

base holding position and are easily obtainable on-the-fly. The

CAMEDIA  E-10  Zoom  SLR  even  provides  a  realistic  sounding

shutter click from its speaker so you know exactly when the im-

age is captured.

Another  New  York  based  professional  photographer,  Douglas  Dubler  explains,  “the  E-10  reminds  me  somewhat  of  the

Olympus IS-3 film camera that goes back about 10 years ago. It was a transitional camera, and the E-10 has that same great

of feel to it. The E-10 has great ergonomics, the buttons are situated in the right place for quick access. The E-10 is very tight

and precise and feels really good in your hand.”

Photographer Joel Meyerowitz adds, “the E-10 is absolutely in harmony with my hand. What’s nice is that this camera has hest.

Hest is when you pick something up, you feel the weight of it in your hand and it feels very solid. The E-10 has a good solid

CAMEDIA E-10 4x Zoom SLR’s

CAMEDIA E-10 4x Zoom SLR’s

CAMEDIA E-10 4x Zoom SLR’s

CAMEDIA E-10 4x Zoom SLR’s

CAMEDIA E-10 4x Zoom SLR’s
Value Proposition

Value Proposition

Value Proposition

Value Proposition

Value Proposition

Walter Urie - ©2000

Summary of Contents for E10 - CAMEDIA E 10 Digital Camera SLR

Page 1: ...An Executive Overview on the Olympus CAMEDIA E 10 4x Zoom SLR...

Page 2: ...Olympus America Inc Two Corporate Drive Melville N Y 11747 3157 Copyright 2000 Olympus America Inc are registered trade marks of Olympus Inc...

Page 3: ...era selling for less than 7 000 and the best 4X zoom lens on a digital camera today But the resolution to price advantage of the CAMEDIA E 10 4x Zoom SLR only represents a portion of the total profess...

Page 4: ...printers and scanners By 2002 consumer digital cameras will surpass flatbed scanners in yearly worldwide adoption and this will have taken just seven years in comparison to twelve years for flatbed s...

Page 5: ...ore sophisticated users are considering the purchase of their second or third digital camera Resolution and other advanced features are enhancing digital cameras well beyond film camera capabilities a...

Page 6: ...phic quality and looks like film I can t see any difference between film and digital at this level Traditional Film Camera SLR Ergonomics Olympus designed the CAMEDIA E 10 SLR with the goal of rep lic...

Page 7: ...oups with 2 aspherical elements a seven bladed aperture and is a 4x zoom of 9 36mm 35 140mm equivalent With inferior lenses there is a noticeable difference in the brightness of the image at the cente...

Page 8: ...ter of fact I produced some images in very low light level situation and I was very impressed with the camera and lens ability to capture very good highlight and shadow detail It did a very good job p...

Page 9: ...oncave elements frontally to the CCD sensor rather than at an oblique angle as with most lens and CCD designs This al lows the individual sensor pixels to receive light straight on from the lens and t...

Page 10: ...he E 10 I didn t feel the lens going back and forth and I didn t have to wait for the focus to occur It was quick New Exposure Controls and Dials The CAMEDIA E 10 SLR offers professional 35mm SLR like...

Page 11: ...wfinder becomes brighter Three Position Articulating LCD The CAMEDIA E 10 SLR is one of just a few digital cameras to offer a movable LCD display The E 10 s is an articulating high resolution TFT LCD...

Page 12: ...rying from two to 1 640 seconds The 1 640 second shutter speed is adequate for stopping action in all but the most critical of speed circumstances In fact most professional NFL and NBA pro photographe...

Page 13: ...te a smaller image size Therefore images captured in these lower SQ modes have degraded image quality for the simple reason that there are less pixels in the smaller image For example a high resolutio...

Page 14: ...Step White Balance from 3 000 Kelvin to 7 500 Kelvin There are two modes for setting the white balance on the CAMEDIA E 10 Zoom SLR an Auto White Balance and a One Touch manual White Balance and seve...

Page 15: ...g heavy on the front end of the lens It was balanced properly and light enough yet solid as well After shooting all day with the E 10 I didn t have the typical problems I have with other cameras On bo...

Page 16: ...nd a bat tery pack The E 10 also has a hot shoe and PC Sync terminal for studio strobes The entire system is an un beatable professional solution that provides modularity so you can add to it when you...

Page 17: ...uy and is well suited for professionals seeking to become full time digital photographers or existing event wedding and portrait digital photographers Or for that matter its a great camera for those w...

Page 18: ...t all resolutions to smooth images 640 X 480 1024 X 768 1280 X 960 1600 X 1200 2240 X 1680 Image pickup element 2 3 inch CCD solid state image pickup 4 0 Million Pixel RGB Interlaced Scan White balanc...

Page 19: ...per sec up to 4 frames 1 2 second shot to shot or faster at all times unlimited quantity TruePic technology Avalable at all resolutions froms SHQ SQ Image Control Softness Soft Normal Hard Contrast Lo...

Page 20: ...e 10 olympus com www olympusamerica com...

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