1
Foreword
Foreword
Foreword
Foreword
Foreword
Its not often that a digital camera is introduced to the market that is distinctive
enough that it can be considered a bellwether product, a product apart from all the
rest. Every year Olympus users set the expectation bar higher and higher and
consumers have grown to expect progressive technology and feature enhance-
ments from Olympus with each new product introduction. Olympus’ goal is to meet
and exceed this challenge.
In our development of the Olympus CAMEDIA E-10 SLR and 4X ED glass zoom,
we set out to provide a trend setting product in form and function. The CAMEDIA E-
10 SLR is a camera that provides many of the best professional features available,
from the exclusive ED glass Zoom to the all-in-one zoom design. The ease of use
and control of the E-10 offers a feature rich solution at a price that is affordable for
serious amateurs and pros alike. The price, quality, and functionality are in large
part due to the unique design and rethinking of traditional camera design. In-fact at
the publication of this overview, the Olympus CAMEDIA E-10 SLR provides the
highest sensor resolution (4.0 million pixels) of any digital camera selling for less
than $7,000 and the best 4X zoom lens on a digital camera today.
But the resolution-to-price advantage of the CAMEDIA E-10 4x Zoom SLR only
represents a portion of the total professional-quality features provided by this cam-
era. The precision of the lens and all-in-one design, providing a dust free environ-
ment for the CCD and optical precision, the E-10 is truly a new step in quality digital
photography. When all it’s features are taken into account, there is no doubt that
this camera is a breakthrough product in the digital camera industry.
This executive overview is provided to give you a better understanding of the tech-
nology, features and ultimate benefits that are associated with the CAMEDIA E-10
4x Zoom SLR. We conducted interviews with three well known professional pho-
tographers who used the CAMEDIA E-10 4x Zoom SLR for a two-week period. This
overview provides their comments and illustrates the benefits to entry-level pros
and existing professionals who might use the CAMEDIA E-10 4x Zoom SLR in
professional or semi-professional circumstances.
We encourage you to read further to see why we believe the CAMEDIA E-10 all-in-
one SLR design sets the new standard for digital camera features and performance.
John Knaur
Olympus America, Inc.
For More Information about the CAMEDIA E-10 SLR Pro go to:
http://e-10.olympus.com or http://www.olympus.com
