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Tips on filming & taking photos
Choosing your camera
You will need to have a good video camera. It isn’t necessary to hire a professional videographer
or use expensive equipment. You can create high quality videos with your smartphone.
Make sure to:
Clean your phone lens.
Use good positioning – as close as possible zoom function (without having to zoom your
phone too much – no more than 2x as this can lose focus).
Turn off autofocus on cameras if possible, as due to the nature of our job, we will regularly
move.
Don’t move too quickly as this can put the shot out of focus.
Lighting
To make sure your videos look professional, you must have the proper lighting. It’s best to
maintain control over the lighting rather than relying on the natural light that can cause shadows or
change quickly. The KB Glow® lighting provides 6000k brightness without yellow and blue hues.
Depending on the task in hand, you may wish to use several sources of lighting from different
angles to obtain the desired results.
The tutorial
Watch the angles, make sure your hand is not in the way.
Use the KB Film Guide Markers to keep you central whilst filming.
Keep your working area clean at all times.
Have you nails done or wear gloves.
Screen mirroring your phone to your tablet
Screen mirroring is an excellent way to enable you to see what you are filming, where you
are positioned and how you are positioned.
Follow this link will tell you how to screen mirror with ease:
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https://www.instagram.com/reel/CNqCUyenw5Q/?utm_medium=copy_link
Content
Write a lesson plan and script.
Plan your design in advance and practice.
Remember, the goal of creating video content isn’t to create the perfect video, it’s to create
a video that teaches something.
Constantly teach during the tutorial, detail everything you use, why you are using it, why
you use that brand, the benefits, the alternatives. Always answer the why. “I am using this
Salon Services premium cotton wool to remove the nail polish, I find this is the softest
cotton wool because it is quilted tightly together and doesn’t leave any fluff. Use the cotton
wool folded in half and work from the cuticle to the free edge”.
Pick one topic per video. By narrowing your scope, your video will be more focused, and
easier to create. You’ll also ensure your video is the appropriate length to keep your
viewers’ attention.
