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We believe
you have a right to know the Account Information
collected and stored by TiVo and to update or change any
Account Information you believe is incorrect. You may
make a request by telephone, mail, or via the web (when
available) to review your Account Information and we
will mail you a printout of your Account Information. If
you request that certain Account Information be changed,
we will make the changes to the extent commercially
practicable. In addition, we will take commercially
reasonable steps to propagate those changes to third
parties with whom we may have shared your Account
Information pursuant to this Privacy Promise.
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Should you decide to
discontinue your TiVo Service, you may make that request
by telephone or mail and we will suspend billing for the
TiVo Service. After you discontinue the TiVo Service,
TiVo will maintain your Account Information only as long
as necessary for business purposes. In addition, although
we delete your Account Information from our “live”
database, your Account Information may remain in our
archives and records until it is routinely destroyed.
1&&$*$ !* TiVo feels strongly about
protecting the privacy of children and encourages parents
to be involved in the television viewing of their minor
children by, for example, limiting the types of content
minor children can watch.
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We have a separate
privacy policy that covers general browsing activities on
our website. However, if you register for TiVo Service on
the Web, or log in to your account preferences page (when
available) to make changes to your account or request
services, this Privacy Promise will apply to the Subscriber
Information you provide to us in those instances.
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When you contact us
by email or phone regarding your account, we ask you for
certain Account Information – in order to verify your
identity – before accepting requests to make changes to
the account. We take these steps to ensure that only you or
a household member who knows your Account
Information will be able to access or change your
Subscriber Information.
TiVo uses industry-standard methods such as encryption to
secure the communication of Subscriber Information from
your Receiver to TiVo. In addition, TiVo uses industry-
standard methods of securing its databases of Subscriber
Information, including the use of firewalls. Except as
provided elsewhere in this Privacy Promise, TiVo limits
access to Subscriber Information databases to those
persons in TiVo’s organization who have a business need
for such access, including servicing your account,
informing you of service news and special TiVo offers, or
aggregating Account Information or Anonymous Viewing
Information for the purpose of conducting research, and
targeting new subscribers. However, you should know that
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