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PULSE CENTERS | (770) 334-2226 | [email protected] | 34 Center Rd SE , Cartersville, GA 30121
BRAND USAGE
MARKETING DO’S AND DON’TS
These guidelines serve to advise owners of Pulse technology on marketing
the use of Pulse Centers and Pulse Equine systems while protecting the
trademarks of the manufacturer. These properties include the Pulse logos
and company names as well as photo, video, and written content generated
by Pulse. Visit the
Resources
section of Pulse Certified for the full
Brand
Usage Guidelines
document.
MARKETING DON’TS
MARKETING DO’S
State or imply that you own or operate a
“Pulse
Center” or “Pulse Equine”
location or otherwise
brand your company with Pulse’s company
names.
Create your own
unique company name
and
register your business appropriately
Plagiarize
content from the Pulse’s websites,
blog, videos, social media content, and/or any
other marketing collateral
Use the content on the Pulse websites
for
inspiration
Alter Pulse printable or downloadable
marketing
collateral
in any way
Display unaltered Pulse
marketing collateral
on your digital platform(s) and in your
physicallocation(s) (Regularly verify the
items are still in use and proactively
remove any out-of-date content!)
Use, copy, recreate, or mimic the Pulse
logos
Utilize the “PEMF Powered by Pulse” logo or
sticker we provide you with
Remove, cover, or obscure the Pulse Centers or
Pulse Equine
logo
on your Pulse machine
Proudly display
the logos on your
Pulse machines!
Display Pulse’s
images that include people or
animals
on your website, collateral, or in your
physical location(s)
Display
images of machine and accessories
provided to you by Pulse
Use
icons, original graphics, or text
created and/
or distributed by Pulse for your own marketing
purposes
Take photos
of your clients utilizing the technol-
ogy in your place of business with proper permis-
sion from those individuals
Download or alter
videos
created by Pulse in
any way
Use the
“share” and “repost”
features on social
media to display graphics and text created by
Pulse on your business pages
Alter and/or distribute Pulse’s
social media posts
as if the content were your own
Share and embed
links
to Pulse videos
(Regularly verify that the videos are still active
and proactively remove any out-of-date content!)
Alter and/or distribute Pulse’s social media posts
as if the content were your own.
Use the
“share” and “repost” features
to share
these posts with your audience
Publicly share
content posted by Pulse that was
initially posted by the company in a private social
media group
Respect the privacy
of Pulse AND others in private
social media groups