Try this technique with your Altura Photo Flash
on portrait photography to reduce shadows and
to create a more natural ambience.
Note: Bouncing a flash off of an object could
create a certain color cast/hue depending on the
pigment of the reflective object.
2. Reflection Flash Application
Bounce flash works by aiming the flash head at a
ceiling, wall, or other reflective objects in order to
reduce the harshness of a direct flash hitting the
subject of the photo.