Why Verbatim?
Verbatim offers the complete
solution for all your storage needs.
From Optical Media and Memory Cards
to Printable Photo Paper and Batteries,
Verbatim is the right choice for future
technology, today.
Verbatim aims to ensure that all of
our products that carry the Verbatim
brand meet with the exact high quality
standards that our customers have
come to expect.
Our research and development teams
are continually creating new products
and enhancements on current products.
This results in early launches of new
products like Blu-ray and HD DVD
plus latest speed generations in DVD,
whilst improving printable surfaces and
establishing features like Hard Coat.
Our business model and dedicated
employees have earned us our sought
after leadership position and the top
market share in Europe for recordable
CD and DVD media. It is a position we
have worked hard to achieve, and we
will work even harder to maintain it.
About Verbatim
Verbatim is a subsidiary of
Mitsubishi Kagaku Media, based in
Japan. Mitsubishi Kagaku Media’s
wide-range of operations makes it
one of the leading chemical companies
in the world.
Mitsubishi Kagaku Media’s pioneering
strength is visible in its products, for which
the research and development is carried
out in the Mizushima Research Centre.
The company also has strong relationships
with the major hardware manufacturers
in the market. These two strengths
benefi t Verbatim by ensuring not only the
latest technologies and products fi rst to
market, but also that optical discs bearing
our brand are the standard that many
hardware companies test their recorders
on, making our discs superbly compatible.
The Camcorder
DVD Market
Consumers have become aware of the benefi ts that
direct capturing to DVD brings to them. As a result
the camcorder hardware market shows double-digit
growth rates and DVD camcorders show twice those
growth rates, thereby increasing their share!
The majority of camcorder manufacturers have a
range of DVD camcorders on sale, from entry level to
sophisticated high-end models. Some even record in
HD quality.
Just like in the 12cm DVD market there is a variety of
formats that co-exist. All camcorders support write-
once DVD-R media offering 30min of DVD quality
recording. Both DVD-RW and DVD+RW formats are
available as rewritable media, DVD+RW having the
advantage that it does not need fi nalization after
recording before playback.
For even longer playback DVD+R Double Layer
and DVD-R Dual Layer are available offering up to
55min of uninterrupted recording. DL discs are also
the preferred recording media for the new
HD camcorders!
Mizushima Research Centre
