To help photographers in their
eternal quest for the perfect
picture, Sigma has given
the world more than a few
photographic products.
These include lenses — the
element most essential to
photographic expression —
and film SLR cameras.
Sigma knows about the human
impulse to explore light,
and the human eye’s delicate
perception of color.
We focus on optical systems,
because we see them as the
heart and soul of photography.
For us, turning our hand to
digital SLR cameras was the
obvious way to go, allowing
us to pursue our unique
photographic philosophy
even further.
Digital cameras are now the
ultimate in clever technology,
yet when it comes to
delineating atmosphere, texture
and other ineffable qualities
perceived by the human eye
alone, they just don’t compare
with old-fashioned film cameras.
That figures. High image quality
is not just a matter of artificially
manipulating optical data and
synthesizing colors. It’s not all
about the pixel count, either.
Capturing original optical data
and weaving it into shapes with
beautiful colors is what
every digital camera does.
But we were determined to
create a digital SLR camera
that can portray natural beauty,
faithful to the light, without
making the conventional
compromises in the process.
This passion, this conviction
are what make the
Sigma SD14 unique among
digital SLR cameras.
The SD14 uses an innovative,
groundbreaking direct image
sensor capable of detecting
red, green and blue light at
every single pixel. Its high
image quality comes from 14
megapixels, each pixel faithfully
expressing what it sees.
The colors produced by this
three-layered image sensor,
which works like photographic
film, give human visual
perception a fresh impact,
creating the kind of extremely
vivid feel and amazing texture
that will rock existing digital
image quality standards. There’s
absolutely no loss or distortion
of the optical data. That data
is transformed into a faithful
image, with no omissions.
The Sigma SD14 is going to
redefine existing
image quality standards for
digital SLR cameras.
| www.SIGMA-SD14.com
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