t e c h n o l o g y
c o n s u l t i n g
c o n s u l t i n g
s a l e s
s t a f f i n g
s u p p o r t
Why HD Video Conferencing for SMBs and Why Now
The World's Largest Communications And Technology C ommunity
Technology Marketing Corporation,
800 Connecticut Ave, 1st Floor East, Norwalk, CT 06854 USA
Ph: 800-243-6002, 203-852-6800; Fx: 203-866-3326
Functionality
— not just the capabilities for directionality of conversations, but integration with a variety of enterprise
unified communications and collaboration tools.
Control
— enforcement of policies and rules for who and what has access, when, where, why and how, i .e., session
administration, and for privacy and security reasons.
A room solution with outstanding price/performance
The interesting question for those thinking of upgrading existing SD video conferencing systems to HD ones is, “What do I get in
terms of functionality and performance?”
The simple answer is given tight budgets and the need for speed in decision -making, the margin for error in ensuring you get it
right the first time has shrunk. Hence, making it so that the right people, with all of the right resources, with the abilit y to not let
technology get in the way of knowledge transfer has never been at a higher premium. In other words, the requirement today is
that it needs to be “the next best thing to being there” for decision-making to be optimized. The business case is undisputed.
Translated into a technology deliverable, it entails the ability for an HD v ideo conferencing system to provide a user experience
that is “immersive,” i.e., is capable of capturing with high-definition and fidelity. Things like natural facial expressions, voice
intonation that is near perfect, creation of a feeling by remote individuals that they are fully-exposed to all of the tools of those in
the room are must haves.
It also means that the meeting moderator, taking advantage of those tools can easily control the experience for everyone so t hey
feel like they have missed nothing by virtue of their location. Camera angles, focus, inclusion of collaboration tools, sound
quality, ensuring the experience is optimized for the device a remote worker is using, all matter.
It is important to note that all of this needs to be easy to use or it will not be, just as sub-optimal user experiences have held
back video conferencing because of various limitations of SD systems.
For all of the above reasons, Panasonic’s HD Visual Communications System (HDVC) has been equipped with the capabili ties
necessary to change the game for how everyone involved experiences multi -point (as well as point-to-point) two-way video
interactions.
Below is a picture of the HD Visual Communication System.
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