digital CaMERaS
www.hasselblad.com
SCA3902
TTL flash
adapter
Proshade,
Lens Shades
HC
2.2/100
Converter
H1.7x
HC
4.5/300
HC
4.0/210
HC
3.2/150
HC Macro
4.0/120
HC
2.8/80
HC
3.5/50
HC
3.5/35
HCD
4.0/28
Fast In-Lens
Autofocus
HC
3.5-4,5/
50-110
HCD
4.0-5.6/
35-90
Global Image Locator
(GPS accessory)
Extra
Battery Grip
Accessory range
(Focusing screens, Tripod
quick coupling,
Hand Strap etc.)
View camera
operation
H4D
Spare Body
HVM
Waist Level
Virefinder
HV 90x-II
Eye Level
Viewfinder
HTS 1.5
Tilt/Shift
Adapter
Extension Tubes
H13, H26, H52mm
DC Power Grip
Built-in
Fill Flash
Instant
Manual focus
override
Central Lens
Shutter in all
lenses
(including
V lenses)
Full range
of classic
V lenses
with CF
adapter
Medium Format digital capture advantage
in digital photography, the advantages of large format cameras have
become even more obvious. the basic 6×4.5 cm design allows the
H4d-31 to use one of the largest image sensors currently available
in digital photography. the H4d-31 features CCd sensor measur-
ing 33.1 × 44.2mm - almost twice the physical size of the largest
35mm dSlR sensors. Consequently the sensor holds more and
larger pixels, which deliver the highest possible image quality with-
out gradation break-ups in even the finest lit surfaces. Basic iSO
rating is from iSO 100 to iSO 1600.
the H4d-31 makes use of a new high speed capture architecture
capturing full size, compressed 40Mbyte images at the rate of 1.2
seconds per capture, working either mobile or tethered to a com-
puter.
the combination of these features makes the H4d-31 the natu-
ral choice for the professional commercial photographer wanting
to work with the highest image quality within a camera system that
supports ultimate creative expression in order to deliver outstand-
ing images to satisfy the most demanding customer.
An impressive lens line outperforming the Carl Zeiss icons
the highly renowned HC/HCd lens line includes 11 auto-Focus
lenses, all with central lens shutters. Range is from 28mm to
300mm, 50-110mm zoom, 35-90mm zoom and 1.7X converter. the
built-in central lens shutter allows flash to be used at all shutter
speeds down to 1/800s. it also improves image quality by reducing
camera vibration.
the HtS 1.5 tilt/shift adapter delivers an easy to use, portable tilt/
shift solution for 5 HC/HCd lenses ranging from 28mm to 100mm.
the CF adapter allows use of the classic CF-lenses from the Hassel-
blad V-camera, with full use of their central shutters, allowing flash
to be employed at shutter speeds down to 1/500s. and thanks to
the large format of the H System cameras, there is a considerably
shallower depth of field range, making it much easier to utilize selec-
tive focus to creative effect.
A choice of bright viewfinders
One of the important traditional advantages of the medium format is
the extra-large and bright viewfinder image, enabling extremely pre-
cise compositions and easy operation in dim lighting. the H4d-31
comes with the HVd 90x viewfinder designed for full performance
over the large sensor. Hasselblad has added an interchangeable
waist-level viewfinder, the HVM, for the entire range of H system
cameras. the bright and large viewfinder image is ideal for creative
composing and the photographer is able to shoot in the fashion that
suits them most; maintaining eye contact with the model, or gaining
impact by shooting from a point lower than eye-level, for example.
Hasselblad’s unique natural colors
Hasselblad’s Natural Color Solution (HNCS) enables you to produce
outstanding and reliable out-of-the-box colors, with skin tones, spe-
cific product colors and other difficult tones reproduced easily and
effectively. in order to incorporate our new unique HNCS and daC-
features we have developed a custom Hasselblad raw file format
called 3F RaW (3FR). this file format includes lossless image com-
pression, which reduces the required storage space by 33%. the
3FR files can be converted into adobe’s raw image format dNg
(‘digital Negative’), bringing this new technology standard to the
professional photographer for the first time.
H4D-31 takes full benefit from all the flexibility
of the impressive H camera system.
