manualshive.com logo in svg

Haiyang HIS-75A, Руководство пользователя

Поделиться
Скачать
Haiyang HIS-75A Скачать руководство пользователя страница 70

 

- 66 - 

D

ES

CR

IP

TION

D

W

G

. 

N

O.

D

ES

. 

B

Y

N

ON

E

S

CA

LE

P

ER

'N

M

OD

EL

C

HK.

 B

Y

M

AT

ER

IAL

D

R

A.

 B

Y

---

Y.

S

.K

IM

OLIX CO.,LTD

D

ATE

0

5

.0

7

.2

0

12

HD

-

70

 Ser

ie

s/

HF

F-

65

0

Y.

S

.K

IM

Da

ta 

Cable

S7-

DC

10

10

3M

Y.

S

.K

IM

Y.

S

.K

IM

To

 HD-7

0 s

eries

 (J2

/J3)

16

-06P

Shri

nking Tub

e

?20

 Shrink

ing Tub

e

15.00

7.

00

3.

00

 c

ut

C

ab

le

1

6

5

3

4

2

1

6

5

3

4

2

 

Содержание HIS-75A

Страница 1: ... Standard Equipment Configuration List Plastic Getting Started Specification Keypad How to use Power Brightness HIS 75A Metal HIS 75A Plastic SPEC of the connectors Pages 15 Select Page Customize 16 Customize of screen Customize of data bar Navigation data edit Display 19 Chartplotter Highway Steering GPS Information ...

Страница 2: ...isplay vessels by type 5 Filter AIS types 6 Alarm 7 Set up AIS time outs etc 8 Labels on vessels 9 Cursor Box info 10 Messages List 11 Program transponder 12 Fishing net Map Orientation 30 1 True Motion 2 North Up South Up East Up West Up 3 Course Up 4 Head Up Tide Information 31 The icon of the tide list The window of the tide list ...

Страница 3: ...or 5 WPT symbol 6 WPT color 7 Navigation 8 Calendar 9 Page 10 Active 11 Advance Advanced menu 39 1 Map setting 2 Vessel 3 Alarm General 45 1 GPS 2 Setup 3 Maintenance 4 Others Introduction 51 How AIS Works AIS Classes The SVS 300 is a Class B unit Class A ship borne reporting intervals ...

Страница 4: ...ssage Format ALR Message Format ACK Message Format Installation 56 GPS Antenna GPS receiver VHF antenna Display Unit Location Display Unit Installation Power Connection Reference 60 Care and Clearing NMEA GPS 61 HOW GPS WORKS Position Fixing Accuracy HDOP The installation of the GPS ANT ...

Страница 5: ...you may use a DGPS corrected position but they may not Make your position source known during communication The Electronic Chart Only official authorized charts and notices to mariners contain all the information needed for the safety of navigation and as always remember the user is responsible for their prudent use Pictorials This manual uses the following symbols for easy understanding safety in...

Страница 6: ...t Contact with voltage may cause possible injury or death Do not touch back side of the equipment Harmful line voltage is present on back side of the equipment Never try to touch back side while power is turned on Avoid excessive shock to display unit The LCD display module contains a liquid Do not apply any mechanical shock to the display If the display broken liquid may leak and injure your skin...

Страница 7: ...ther heat source as it may malfunction be damaged or burn Use correct power source Operate your system within the specified power voltage An incorrect power supply may cause Maintenance Cautions For Maintenance Personnel Use the following safety precaution internal inspection Discharge capacitors High voltage may be retained in the capacitors if the high tension circuit several minutes after you h...

Страница 8: ...maged due to a matching error Consult is for system information Check transducer Connection before power on Do not turn the power switch ON if the transducer is disconnected or if it is not inserted into the water If done the transducer or transmitter circuit may be damaged Always clean the transducer Since transducer performance can drop due to accumulated bottom growth keep the transducer clean ...

Страница 9: ...te They are neither verified nor approved by Hydrographic Authorities Electronic charts in HIS 75A are designed only to ease and speed navigation calculations and so must not be relied upon as a primary source of navigation information but rather a backup to the use of official government charts and prudent navigation habits There is no direct relationship between the color of water areas and thei...

Страница 10: ... and its wide screen with wide viewing area make placement easy Although HIS 75A offers many advanced features operation is simplified through the use of popup menus similar to those found on personal computers Standard Equipment Configuration List Metal Display unit GPS ANT Power cable Protector Mounting Bracket Knobs Manual ...

Страница 11: ... 7 HIS 75A System Standard Equipment Configuration List Plastic Display unit GPS ANT Power cable Protector Mounting Bracket Knobs Manual ...

Страница 12: ...S and Sounder Note Sounder option is required is required to use the sounder simulator Simulators are interactive so the front panel keyboard can be used to browse through menus and change setting in the same manner as actual operation The internal simulators allow HIS 75A to operate without having transducers or remote sensors connected However it is necessary to connect the power cable to 12 to ...

Страница 13: ...2 73 4 Back up SD Card Optional CHARTPLOTTER SPECIFICATION 1 Display Method Mercado Projection 2 Display Mode True motion North up Course up Head up 3 Latitude Limits Between 85 N to 85 S 4 Map Scale 0 05nm to 1000nm 5 Map Datum WGS 84 Standard 270 different Datums 6 Chart Data C MAP 7 Input Output Data NMEA 0183 GPS RECEIVER GENERAL SPECIFICATION 1 Receive Type L1 frequency 1575 42MHz C A code 2 ...

Страница 14: ...MEA 38 4kBaud bi directional 2 VHF Transceiver Transmitter x 1 Receiver x 2 One receiver time shared between AIS and DSC Frequency 156 025 to 162 025 MHz in 25 kHz steps 3 Output Power 33dBm 1 5 dB Channel Bandwidth 25kHz 4 Modulation Modes 25kHz GMSK AIS TX and RX 25kHz AFSK DSC RX only 5 Bit rate 9600 b s 50 ppm GMSK 1200 b s 30 ppm FSK 6 VHF Receiver Sensitivity 107dBm 25kHz Message Error Rate ...

Страница 15: ...s BRT PWR shortly and change mode Use the arrow keys of the cursor to change mode KEY Description Cursor Key With MENU Choosing the menu Without MENU Cursor on ENTER Button Enter when menu table on the screen Change the chart of scale MENU One step Quick menu is displayed Two step Main menu is displayed FUNC Setting up Using Frequently key function TRACK Start and stop AIS tracks Vessel tracks WPT...

Страница 16: ... 12 HIS 75A System HIS 75A Metal Front Rear Main Screen Keypad Knob Mounting Bracket Connector ...

Страница 17: ... 13 HIS 75A System HIS 75A Plastic Front Rear Main Screen Keypad Knob Mounting Bracket Connector ...

Страница 18: ... 14 HIS 75A System SPEC of the connectors Metal Plastic ...

Страница 19: ... 15 Page Select Page Press Page key and then go to Pages screen Selectable Pages by red box and then press ENTER key red box ...

Страница 20: ...n Press PAGE key on the Pages which selected red box Refer Fig 1 1 1 as below Select the layout of the formation of screen Refer Fig 1 1 2 as below Select displays Refer Fig 1 1 3 1 1 4 as below Fig 1 1 1 Fig 1 1 2 Fig 1 1 3 Fig 1 1 4 ...

Страница 21: ...etup Customizing Data bar Edit Select the section to edit by red box Refer Fig 1 2 1 as below Press ENTER key and select the data as a user want Refer Fig 1 2 2 as below Finish the formation of data bar press CANCEL key to complete Fig 1 2 1 Fig 1 2 2 ...

Страница 22: ...Select the section to edit Refer Fig 1 3 1 as below Press ENTER key and select the data as a user want Refer Fig 1 3 2 as below Finish the formation of data bar press CANCEL key to complete If no navigation data on present activated display it is not available to edit Fig 1 3 1 Fig 1 3 2 ...

Страница 23: ... 19 Display Chartplotter Data bar Scale Vessel icon AIS target ...

Страница 24: ... 20 Display Highway Destination waypoint name Destination waypoint Vessel XTE Alarm Radius NAV Information Direction of XTE ...

Страница 25: ... 21 Display Steering Destination waypoint name Destination waypoint NAV Information Direction of XTE ...

Страница 26: ... 22 Display GPS Information Satellite List Gain of Satellite Receiver status ...

Страница 27: ... operators to obtain information from the ship automatically requiring a minimum of involvement of ship s personnel and should have a high level of availability Connecting to the chart plotter an AIS receiver vessels with AIS transponder within VHF range are displayed on screen giving he skipper or navigator a visual interpretation of the data of nearby vessels This improves safety and specificall...

Страница 28: ...MSI Maritime Mobile Service Identity MMSI number A unique 9 digit number that is assigned to DSC radio station It primarily registers the boat information in the U S Coast Guard s national distress database for use in emergency situations Target It is a vessel equipped with AIS Information about the targets is being received by AIS Receiver and displayed on the screen Active Target Target located ...

Страница 29: ...hich wants to see It shows Information of AIS INFO window AIS INFO window 1 Name 2 MMSI number 3 National 4 Navigation Status 5 Heading 6 COG 7 SOG 8 CPA 9 TCPA 10 Latitude 11 Longitude Press ENTER key on Target which wants to see It shows Information of AIS INFO window ...

Страница 30: ...ll toggle between nearest and furthest Pressing the or arrow keys will move the highlight blue bar over different vessels Pressing ENTER when a vessel is highlighted will display another page showing all the details so far received from this vessel Details of other vessels in the list can be accessed directly by scrolling through with the and arrow keys To return to the main list press the CANCEL ...

Страница 31: ...e in the same position as you currently are The default setting is OFF 6 4 TCPA Limit The values allowed are from 1 to 50 min The default setting is 1 min 6 5 Ignore Vessels if Speed Less If you want the alarms to ignore vessels that are travelling at less than a particular speed then switch ON 6 6 Speed Less Than The values allowed are from 0 1kt to 9 9kt 7 Set up AIS time outs etc 7 1 Mark vesse...

Страница 32: ...ow be displayed on your chart screen at that location Monitor your VHF radio on Channel 16 and establish whether any other station has received this SART message if not take the appropriate action 11 Program transponder This facility is currently only setup to allow programming of AIS Class B transponder To enter the name of your vessel press the ENTER key a keyboard will be displayed in the lower...

Страница 33: ... in the same manner When all the details are correct go to 7 Trans and press the ENTER key this will send the data to the unit 12 Fishing net 12 1 Fishing net Display the programmed Fishing net AIS target The default setting is Off 12 2 Select name Program the name of Fishing Net 12 3 Alarm The alarm goes off when no Fishing net AIS target is in setting range The default setting is Off 12 4 Alarm ...

Страница 34: ...hile the map moves under it 3 Course Up The Course Up mode screen orientation is determined by whether or not navigation is in progress During navigation vessel present position is in the center of the Screen and the course line to the destination is straight up As your present position changes the map moves under the stationary vessel symbol If navigation is stopped the Main Screen appears as Hea...

Страница 35: ... 31 Tide Information The HIS 70 series contains the tide information of principal place in the world Press ENTER The icon of the tide list The window of the tide list The window of the tide list ...

Страница 36: ...you want and press ENTER 2 2 Port by names To select the Ports by name function following the procedure Shows the list of all ports stored on the C CARD in alphabetical order and allows to search ports by name to locate the ports on the map 2 3 Port by distance To select the ports by distance function following the procedure Shows the list of all ports stored on the C CARD in closest distance orde...

Страница 37: ...ation Refer the menu from bottom list on the list window 1 1 2 Symbol size You can select the size of WPT symbol The default setting is Auto 1 2 Route Use waypoints to create a instant route for your sailing The capacity of waypoints are 20 point Every time you put waypoints on the screen the temporary route is drawn on the screen 1 2 1 List Verification of saved Route information and edit delete ...

Страница 38: ...track distance interval The track distance interval and the maximum capacity is 50 000 points The default setting is 0 03nm 1 3 1 2 4 Track Type Setting up track type for type1 or type2 The default setting is type1 1 3 2 Track type 2 1 3 2 1 Select Index Select the number of the active track 1 3 2 2 Setup 1 3 2 2 1 Thickness The size of a track is selectable between thin and pan The default settin...

Страница 39: ...er data in SD card 1 5 Load UserData You can load the User data from SDcard 2 Vessel offset It is possible to be set up positions of 0 1 3 and 2 3 by the standard of the center of Main Screen The Vessel offset does not work on True Motion 3 Track The Track function provides a record of the path over which your vessel has traveled A track is a series of lines connecting points of vessel present pos...

Страница 40: ...f WPT There are 16 sort of WPT symbols as picture 6 WPT color You can select the color of WPT symbol There are 16 sort of WPT symbols as picture 7 Navigation 7 1 Previous WPT It is available to set up a previous WPT in the Present preferred route ...

Страница 41: ...sent preferred route 7 4 Navigation Time Setting up navigation time for TTG or ETA during navigating 7 5 Goto Type Setting up goto type for type1 or type2 8 Calendar It is available to check the solar moon calendar and tide 9 Page Select the configuration modification you wish 10 Active Select the activated section 11 Advance Load the additional advanced menu on the Menu ...

Страница 42: ... 38 ...

Страница 43: ...MAP and the C MAP on the display 1 4 Map scale Setting up the map scale on the display 1 5 Palette It is possible to the palette used to enhance the visibility of the screen depending on the surround light condition The possible choices are listed in the table below 1 5 1 Normal It set the maps are displayed in ordered to use colors as similar as possible to the ones used in the original paper cha...

Страница 44: ...Setting up 2m of the depth line on the HY MAP 1 8 1 2 5M Setting up 5m of the depth line on the HY MAP 1 8 1 3 10M Setting up 10m of the depth line on the HY MAP 1 8 1 4 20M Setting up 20m of the depth line on the HY MAP 1 8 1 5 Fishing Banks Setting up the Fishing Banks on the HY MAP The default setting is shown 1 8 1 6 Land Color Select the land color as you want The default setting is yellow 1 ...

Страница 45: ...ot covered by data of the currents level the chartplotter zooms out to the first level covered by cartographic data The default setting is ON The default setting is on 1 8 2 4 Perspective View Chart data may be projected in perspective mode during navigation This function allows setting the panoramic View of the chart As the upper side of the map is more compressed than the lower side a wider map ...

Страница 46: ...ng is 270 2 3 Vessel Style Circle Arrow Vessel Select the vessel symbol among Circle Arrow and vessel The default setting is circle 2 4 Orient Resolution Sets you preferred Rolling Road Scale The default setting is 0 3 Cursor Icon Select the cursor icon between Cross to Arrow The default setting is Cross 3 Alarm 3 1 Navigation 3 1 1 Arrival Alarm When you approach into the waypoint range it gives ...

Страница 47: ...ange of the anchor it gives you notice with alarm The default setting is 0 05nm 3 3 Interval 3 3 1 Interval Alarm It alarms every time you set The default setting is OFF 3 3 2 Interval Time The time is available from one minute until sixty minutes The default setting is 3 min 3 1 4 XTE Radius It is to adjust the range of the off course The default setting is 0 25nm ...

Страница 48: ... 44 ...

Страница 49: ...ude modification 1 5 POG filter Step 1 OFF 59 MAX the POG Filter When it is On over step 1 you can filter the POG of the vessel to optimize it The default setting is incorrect every the country 1 6 COG filter Step 1 OFF 119 MAX the COG Filter When it is On over step 1 you can filter the COG of the vessel to optimize it The default setting is incorrect every the country 1 7 SOG filter Step 1 OFF 11...

Страница 50: ...cf 1m 3 281ft 0 549fm 0 609lfm 0 660jfm The default setting is Meter 2 1 3 TEMP Select desired unit of measure for temperature of water Choose from Celsius or Fahrenheit cf 1 32 2 2 Compass 2 2 1 BRG There is a difference degree where you are in the earth This function is to modify the error from true and Magnetic The default setting is Auto 2 2 2 Variation There could be a difference between the ...

Страница 51: ...e chartplotter allows customizing the NMEA 0183 sentence DESCRIPTIONS CONTENTS OF DATA FIELD DEFAULT GPGGA Global Positioning System Fix Data ON GPVTG Course and Ground Speed ON GPZDA Time and Date OFF GPRMB Recommended minimum navigation information OFF GPRMC Recommended Minimum Specific GPS TRANSIT DATA OFF GPAPB Heading track controller Autopilot sentence B ON GPXTE Cross track error measured O...

Страница 52: ... set up the data bar Customizing It is selectable and modifiable the data bar by user Fix mode It is fixed data bar by default It is not available selectable and modifiable the data bar by user The default is User mode 2 4 5 2 Navigation Data 2 4 5 2 1 Type It is a select the navigation data type The default setting is Type1 2 4 5 2 2 Edit It customizes the Navigation data section except activated...

Страница 53: ...s necessary for maintenance and upgrade 3 3 MAP VER It contains the version of the chart the datum and the number which is necessary for maintenance and upgrade 3 4 Simulator It is necessary for an indoor demonstration The simulations of GPS Fish finder or AIS in the memory 3 5 Language Select the language 3 6 Initialization 3 6 1 Setup Initialization reset without deleting user data 3 6 1 Factory...

Страница 54: ... Recording List Available to display and delete the recording file 4 3 Screen capture This is the function of save the current screen Note The capture file is stored in external SD card The storage location is E9 Capture in SD card Recording time is different by the size of the memory card 4 4 Capture List Available to display and delete the capture file 4 5 FUNC key Set the function frequently us...

Страница 55: ...ion AIS base stations may be employed by the Coastguard port authorities and other authorised bodies AIS units acting as aids to navigation A to Ns can also be fitted to fixed and floating navigation markers such as channel markers and buoys Class A units are a mandatory fit under the safety of life at sea SOLAS convention to vessels above 300 gross tons or which carry more than 11 passengers in I...

Страница 56: ...ging course 2 sec Ship 23 Knots 2 sec Ship 23 Knots and changing course 2 sec Ships Static Information 6 min A Class B unit will transmit its MMSI Call Sign and Name length and beam ship type time course over ground COG speed over ground SOG Class B ship borne reporting intervals Ships dynamic conditions Rate Ship with Speed Over the Ground 2 Knots 3 min Ship with Speed Over the Ground 2 Knots 30 ...

Страница 57: ...rt messages using the x1 x2 and x3 parameters for message sequence control VDO Message Format This sentence sends the own vessels details Message Format VDO x1 x2 x3 a s s x hh CR LF x1 Total number of sentences needed to transfer the message 1 to 9 x2 Sentence number 1 to 9 x3 Sequential message identifier 0 to 9 a AIS Channel A or B s s Encapsulated ITU R M 1371 radio message 4 x Number of fill ...

Страница 58: ...ime of in use change ACS Message Format This sentence is used in conjunction with the ACA sentence and identifies the originator of an ACA message ACS x xxxxxxxxx hhmmss ss xx xx xxxx hh CR LF x Sequence Number 0 to 9 xxxxxxxxx MMSI of originator hhmmss ss UTC of receipt of channel management information xx UTC Day 01 31 xx UTC Month 01 12 xxxx UTC Year ALR Message Format Alarm message ALR hhmmss ...

Страница 59: ...alid SOG information AIS no valid COG information AIS 12V alarm AIS 5V alarm AIS Loss of serial interface integrity AIS Background noise above 77dBm ACK Message Format Can be generated by a minimum keypad and display MKD unit chart plotter or other display device connected to the HIS 75A to acknowledge an alarm condition reported by the SAS SERIES ACK xxx hh CR LF xxx Unique alarm number ...

Страница 60: ...orizon As the received GPS signal is very sensitive to noise and interference generated by other onboard transmitters ensure that the GNSS antenna is placed as far away as possible from radar Inmarsat and Iridium transmitters and ensure the GPS antenna is free from direct view of the radar and the Inmarsat beam It is also important that the MF HF and other VHF transmitter antennas are kept as far ...

Страница 61: ...on of 3 metres from the head of any person standing on deck in order to meet international safety directives on Maximum Permissible Exposure MPE Specific Absorption Rate SAR Where no suitable structure exists to achieve a 3 metre vertical separation then the antenna base must be mounted at least 1 metre above the head of any person within range all persons should stay outside the 3 metre safety ra...

Страница 62: ...sunlight on the viewing window Also consider access to the rear panel of the unit for connecting power and cables to the various remote sensors The mounting surface must be flat and solid to support the unit and prevent vibration There should be access to the inside of the surface to permit through bolt fastening for the mounting bracket Display Unit Installation Temporarily install the mounting b...

Страница 63: ...o prevent binding and assure even meshing of the pivot locking washers It is advised to remove the display unit and store it in a safe place to prevent damage during the rest of the installation process Power Connection Power is supplied to the HIS 75A System through a connector on the rear panel of the display unit Route the power cable from the HIS 75A location to the ship s power distribution p...

Страница 64: ...ation is known as NMEA 0183 version 1 5 and version 2 0 NMEA0183 specifications offer many recognized sentences for exchanging data between many types of marine equipment The following technical information is provided for reference and is accurate to the best of our knowledge at the time of printing Please refer to the appropriate NMEA specifications for details and the latest information The dat...

Страница 65: ...e earth The GPS constellation of satellites continuously send radio signals containing the precise position for each satellite back to earth By knowing the position of 3 or 4 satellites and calculating various time differences between transmitted signals the GPS receiver can determine its present position anywhere on earth and thanks to continuous updates calculate speed and course information HOW...

Страница 66: ...position calculation As illustrated in the previous figure the position is calculated as the meeting point of three spheres which are drawn around the three satellites with diameters d1 d2 and d3 Position Fixing Accuracy HDOP The GPS fix accuracy is due to the locations of 3 satellites in the sky High accuracy is obtainable when the satellites are widely scattered in the sky on the contrary accura...

Страница 67: ...on 1 Keep from a metal 2 Over 4m away from a MF HF ANT VHF or HF whip ANT 3 Over 1 5m upper away from MF HF ANT 4 Over 1m away from a receiving ANT 5 Don t put the GPS ANT into the range of radar s beam Range 30 40 6 Over 1m away from the scanner of the radar 7 Over 5m away from the ANT of the inmarsat 8 Over 3m away form the ANT of the roof 9 Over 2m away from the engine 10 Over 0 5m away from th...

Страница 68: ... 64 ...

Страница 69: ...O DES BY NONE SCALE PER N MODEL CHK BY MATERIAL DRA BY Y S KIM OLIX CO LTD DATE 05 07 2012 Smart7 Series Y S KIM Power Cable S7 DC10303M Y S KIM Y S KIM To HD 70 series J1 16 03P Red Black NOTE 2 1 3 2 1 BLACK RED DC 12 40V ...

Страница 70: ...N MODEL CHK BY MATERIAL DRA BY Y S KIM OLIX CO LTD DATE 05 07 2012 HD 70 Series HFF 650 Y S KIM Data Cable S7 DC10103M Y S KIM Y S KIM To HD 70 series J2 J3 16 06P Shrinking Tube 20 Shrinking Tube 15 00 7 00 3 00 cut Cable 1 6 5 3 4 2 1 6 5 3 4 2 ...

Страница 71: ... FUNCTION PIN WIRE COLOR Power Calbe 2 4 3 5 7 6 8 1 Kim Y S Kim Y S Kim Y S DRA BY Park D J SMART 7 CHK BY PER N DES BY MODEL MATERIAL SCALE 1 2 2012 05 07 6 2 5 4 3 7 DATE OLIX CO LTD S7 PO10301P_A DESCRIPTION DWG NO Power Cable ...

Страница 72: ... 68 KIM Y S KIM Y S KIM Y S D J PARK S7 PA90101 Smart7 series DESCRIPTION DWG NO DES BY 1 1 SCALE PER N MODEL CHK BY MATERIAL DRA BY GPS ANT OLIX CO LTD DATE 2012 05 07 ...

Страница 73: ... 69 Kim Y S Kim Y S Kim Y S Park D J S7 PL00DM_A_new HIS 70A METAL DESCRIPTION DWG NO DES BY NS SCALE PER N MODEL CHK BY MATERIAL DRA BY OLIX CO LTD DATE 2012 02 16 PLAN DIMENSIONS ...

Страница 74: ... 70 PLAN DIMENSIONS 2012 02 16 DATE OLIX CO LTD DRA BY MATERIAL CHK BY MODEL PER N SCALE NS DES BY DWG NO DESCRIPTION HIS 70A PLASTIC S7 PL00DP_V Park D J Kim Y S Kim Y S Kim Y S 1 8 7 3 4 5 2 6 ...

Страница 75: ...er a user purchases the product within one 1 year 2 Accessories One 1 year for consumed accessories including TD after a user purchases them Service in Charge 1 Over the term from the guarantee 2 Damage from user s carelessness inundation impact 3 Intentional dismantle modification or remodeling of the unit 4 Unauthorized parts components or accessories are used in the unit 5 Installed or maintain...

Отзывы:

Нет отзывов

Бренды по названию

Популярные бренды

Загрузить еще бренды