1 This vacuum cleaner is…
My first vacuum cleaner
A replacement vacuum cleaner
An additional vacuum cleaner
2 Which brand of cleaner are you replacing or adding to?
Dyson
Electrolux
Hoover
LG
Miele
Panasonic
Samsung
Nilfisk
Vax
Kambrook
Volta
Wertheim
Other, please specify
3 Why did you choose to buy a Dyson vacuum cleaner?
(Please rank in order, 1-5. 1 being the most important).
Dyson reputation
Good for pet hair pick-up
Performs consistently well
No loss of suction
Previous experience of Dyson
Good for people suffering from asthma and allergies
Features
HEPA filter
Hygienic and germ free cleaning
Price/special offer
Wanted a bagless cleaner
Compact and easy to store
Store staff recommendation
Picks up more dust than others
Latest model/technology
Reliability/quality
Friend/family recommendation
Other
4 Where did you first hear about the Dyson model you bought?
From friends and family
Saw it on the internet
From TV/a magazine advert
Saw it in a store catalogue
Saw it in a store
Recommended by salesperson
5 Do you own other Dyson products?
Handheld
Fan
No
6 What is your average household income?
Less than $45,000
Between $45,000 – $74,999
Between $75,000 – $100,000
Over $100,000
7 Do you have any household pets?
Dog
Cat
None
Other
8 Does anyone in your household suffer from any of the following?
Asthma
Allergies
None
9 To which age group do you belong?
16 – 24
25 – 34
35 – 44
45 – 54
55 – 64
65+
10 Would you recommend a Dyson vacuum cleaner to your family
and friends?
Yes
No
11 Do you have children?
Pregnant
Under 5 years
Aged 5+ years
Children no longer at home
No children
12 Which best describes your home?
Up to 2 beds
3-4 beds
More than 4 beds
QUESTIONNAIRE
Please take a few moments to answer our questions.
They will help us develop new products for the future.
THANK YOU FOR YOUR TIME
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