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data are reviewed and authenticated at regular intervals, as is the case
with our diving watches, for instance. we, for our part, give absolute priority
to functionality, which ultimately determines the design. our watches only
feature technological attributes that really make sense. all the while, we
remain committed to our guiding principle that products have to speak for
themselves.
the basic question that we ask ourselves is: which innovative technologies
and materials can be employed for our craft and provide solutions for
rendering our watches even more practical for everyday use? It is often worth
indulging in a little lateral thinking to see what is going on in other industrial
sectors or fields of science. we repeatedly go to the limits of physical
resources to upgrade our watches — with the aim of making what's good
even better. most of our best developments are yet to come!
I am delighted that you have decided to buy a sInn timepiece and hope
that it will continue to give you pleasure for many years to come.
Yours sincerely, lothar schmidt
dear Customer,
we know from numerous
conversations that the people
who buy our watches do so out of
conviction. this includes people with
a pronounced affinity to technology
who are fascinated, for example,
by the solutions we have devised
for magnetic field protection and
scratch-resistance. some of our
customers, such as divers, pilots or
the German GsG 9 special police
unit, need to rely on their watch in
their respective careers because
their life depends on it.
they all swear by the high
performance, resilience and
durability, as well as the quality
and precision of these timepieces.
the water and pressure-resistance
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