
CONFIDENTIAL. VERSION:
S-CG4-01rA-01-2010PG
© 2010 SATO Corporation. All rights reserved.
TABLE OF CONTENTS
ABOUT SATO ...............................................................................................................4
POSITIONING SUMMARY............................................................................................5
PRODUCT NOMENCLATURE .....................................................................................5
UNIQUE SELLINGS POINTS .......................................................................................6
Great Value for your printing solution
..............................................................................6
OTHER SELLING POINTS ...........................................................................................6
Space-saving Footprint
......................................................................................................6
Standalone Printing
............................................................................................................6
User-friendly Operation & Maintenance
...........................................................................6
Competitive Printer Language Compatibility
................................................................... 7
Large Printer Memory
.........................................................................................................7
Safe for use in clean environments
..................................................................................7
PRODUCT POSITIONING ............................................................................................8
Internal Product Lineup Positioning
.................................................................................8
Desktop Printer Position Versus Competition
................................................................. 9
TARTGET MARKET AND APPLICATIONS ...............................................................10
LABEL SAMPLES
............................................................................................................. 11
PRODUCT TOUR........................................................................................................14
Printer Exterior Front
.......................................................................................................14
Printer Exterior Back
........................................................................................................14
Printer Interior
...................................................................................................................15
PRODUCT FEATURES, FUNCTIONS & BENEFITS .................................................18
COMPETITIVE ANALYSIS .........................................................................................24
FREQUENTLY ASKED QUESTIONS .........................................................................37
WARRANTY INFORMATION......................................................................................39
SPARE PARTS INFORMATION .................................................................................39
Recommended Spare Parts
............................................................................................. 39
GLOSSARY OF TERMS .............................................................................................39