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4
Backline 350 & 210
GK Philosophy
I have never seen the point in doing things the way
others have done them. I also have not been very
interested in following the latest fad. I am a Stanford
educated engineer who worked his way through school
as a musician. Like all musicians, I have lugged
amplifiers up stairways and into car trunks, always
wondering why these things had to be so heavy, bulky,
and hard to handle.
As I am the principal innovator at
GK
, our products
reflect my attitudes and life experiences. I don’t model
my designs after other manufacturer’s products (as
some of our competitors are proud of reciting). Instead,
I believe new and old problems are best solved with new
solutions. Having taken our own path,
GK
products
enjoy a unique, unmatched sound, allowing the artist
using them every opportunity to make an original
statement.
Having supported my products for over thirty years, I
have learned from the story they tell.
Gallien-
Krueger
is a reflection of that story, and has a commit-
ment to support that legacy. Just as the products I
created thirty years ago are still telling their story, the
products we create today will be talking to us tomorrow.
We’ll be listening,
Robert Gallien
Founder & President
Introduction