Thank you for choosing a Baume & Mercier watch.
You have acquired a timepiece which combines
aesthetic design with technical performance.
Baume & Mercier : two names which evoke an
exceptionally long-lived watchmaking herit-
age and an expertise fostered within the most
perfect tradition of the greatest Swiss Maisons
d’Horlogerie.
Since 1830, from generation to generation,
from family ties to friendship ties, from sophis-
ticated complications to visionary innovations,
the family dream continues to be fulfilled and
Baume & Mercier watches continue to embody
the ideal of perfection sought after by the com-
pany’s founders.
The House’s motto is one of no compromise:
“Accept only perfection, only manufacture
watches of the highest quality.”
This quest for technical and aesthetic excel-
lence is represented by the Greek letter Phi,
antiquity’s symbol for the golden ratio and
Baume
&
Mercier’s designated emblem. The
letter is engraved on the dial and the crown of
many Baume & Mercier watches; its perfect pro-
portions are an inspiration for the design of the
brand’s collections.
Phi is also the sign of recognition among con-
noisseurs of Baume
&
Mercier, united by the
same generous and relaxed vision of life. By se-
lecting a timelessly beautiful Baume & Mercier
watch, you have also selected a memory-keeper,
a souvenir of a cherished moment.
Authenticity, emotion, and closeness are the
foundations of Baume & Mercier’s international
renown.
