KeyNews
Digital
Issue 2 :: Q2 2007 :: Monthly Digital Newsletter
Table of Contents
Meet the “Key” People
at Key Digital Systems
Key Digital Dealer Profile –
AVI Systems, Utah
NEW Product Showcase
➔
The FatCAT
™
Series Analog
CAT5 Video/Audio Baluns
Key Digital
®
Announces it’s
“Golden Key” Award Winners
Ask the Experts
1.
2.
3.
4.
5.
Meet the “Key” People at Key Digital Systems
Michael Lakhter, VP of Sales
Michael Lakhter, Key Digital’s Vice President
of Sales, is the guy that takes ideas and helps
make them a reality.
As a key member of Key Digital’s management
team, and possibly the most visible, Michael
tours the globe on behalf of the company.
In the past year alone, Michael has set up
distribution in Europe and Asia for Key Digital
products. These travels, along with his visits
to many of the US markets, keep Michael on
the go.
Michael’s contributions to Key Digital are far
greater than just selling products. He is the
driving force in bringing creative ideas for new
products to the engineers. Michael is a great
listener, and when someone asks if Key Digital can come out with a product that
does something differently, Michael’s first response is positive. “Why not?”, he usually
comments.
He then meets with Mike Tsinberg, President and head
technologist, to explore the possibilities.
All of these new ideas give Michael the opportunity of naming new
product categories. From Fat Boy and FatCAT to Python and Red
Iguana, Michael keeps the creative juices flowing in describing
products with names that his dealers can remember.
Besides Michael’s travels, daughters, wife Masha and Key Digital’s
sales, he loves chess, poker, fast cars, and soccer.
