Focus
2
Revised December 2010
Focus
What's Important
— Key Messages
— Key Features Overview
— Key Competitors
on this page
2011
NOTE:
See the latest Dealer Ordering Guide for feature availability.
Key Competitors
• Chevrolet
Cruze
• Honda Civic • Hyundai Elantra • Toyota Corolla
Key Features Overview
Key Messages
• Focus packs a high level of safety with six standard airbags, AdvanceTrac
®
electronic stability control and
Anti-lock Braking System (ABS)
• MyKey
®
is an industry-exclusive feature designed to help promote safe driving habits
• SYNC
®
voice-activated communications and entertainment system includes Traffic, Directions and Information
functionality
• SES offers sporty appeal with a sport front fascia with fog lamps, “dark” chrome, sport-tuned suspension
and 17" premium painted aluminum wheels
Duratec
®
engine lineup is
powerful, efficient and
environmentally friendly
(pg. 7)
European-inspired suspension
delivers excellent
driving dynamics
(pg. 9)
SYNC technology
(pg. 16)
Sirius
®
satellite radio
(pg. 18)
AdvanceTrac
electronic stability
control
(pg. 10)
MyKey
(pg. 14)
esourcebook.dealerconnection.com
RE&T: 2011 Source Book