The Rising Value and Vulnerability of Digital Content
Stolen trade secrets and intellectual property can mean millions of dollars in
lost business. The proliferation of valuable, business-critical data on mobile
devices increases the risks. Consumers face the high cost of identity theft
when Social Security numbers, account data, addresses and other personal
information is stolen. Irreplaceable family photos and media downloads,
stored in increasing numbers on consumer devices, have their own
inestimable value.
For many organizations, compliance with data security and privacy
legislation, such as the Sarbanes-Oxley Act and the Health Insurance
Portability and Accountability Act (HIPAA), has become an urgent priority.
At the same time, the security of critical digital content—including the
secure disposal of electronic files at the end of the data lifecycle—is a
critical requirement in many areas of business. Meanwhile, content owners
and service providers engaged in the distribution of media, entertainment,
gaming and other content need stronger security to protect digital assets
and enable new business models to meet evolving consumer demand.
Seagate is working to deliver the highest levels of data security with
innovative Seagate Secure™ technology
1
, a fundamental evolution in data
security with the advent of self-encrypting hard drives that automatically
and transparently protect confidential information on all hardware platforms.
Seagate Secure technology ends the traditional conflict between the
desire to empower users with the information and exercising robust and
compliant data security measures. Among other safeguards, Seagate Secure
technology delivers powerful disk encryption, scrambling data to prevent
unauthorized access to hard drives in notebook computers, consumer
electronics or other devices.
The Cost of Security Breaches
News of security breaches frequently appears in national media, and the costs
associated with compromised data continue to rise. According to the Ponemon
Institute, a single data breach will cost a company on average US$4.8
2
million
in direct costs (legal expenses, customer notification and other remedies),
Seagate Secure
™
Technology
Enables Robust Security Within
the Hard Drive
Technology Paper
1 Previously referred to as DriveTrust technology
2 The Ponemon Institute, “2006 Annual Study: Cost of a Data Breach,” October 2006
