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KDL-40XBR5

40" BRAVIA® XBR® Series LCD TV

 

 

 

  

Key Features

10-bit 16:9 Full HD 1080p Panel (1920x1080)

Motionflow™  with FHD 120 Hz high frame rate 
capability

BRAVIA Engine™  PRO & Live Color Creation™  
system

1080p Inputs: HDMI™  (x3), YPbPr (x2), PC

 

RS-232 Control capabilities

10-bit 16:9 Full HD 1080p Resolution Panel 
(1920x1080)

Motionflow™  120 Hz with Full HD high frame rate 
capability

BRAVIA Engine™  PRO HD Video Processor

 

Live Color Creation System featuring WCG-CCFL 
backlight

Advanced Contrast Enhancer (ACE)

Key Technologies

Full HD 1080

 

There are a lot of ways to define high-definition but BRAVIA® Full HD means you’re getting the best resolution that high-

definition has to offer consumers. With Sony BRAVIA XBR HDTVs, Full HD 1080 means 1920 x 1080 pixels and 1080p video inputs. Your 
lifestyle demands the best in high-definition and with BRAVIA Full HD 1080 products you get it.

1920 x 1080 Native Panel Resolution

 

When it comes to high-definition TV the pinnacle of performance is achieved by using 1920 

x 1080 display panels. Full HD 1920 x 1080 panel resolution with over 2 million pixels  (more than twice that of 720p HDTV) is exactly 
what you need to reproduce the 1080p content that can be delivered by our cutting edge 1080p Blu-ray disc™  player.

10-bit Processing and 10-bit Display

 

While it's great to state that a TV is capable of creating billions of colors it's a whole lot 

better when you have a display that can actually display them. That's the logic behind Sony's 10-bit processor and 10-bit display. 
Sony follows 10-bit processing with a 10-bit panel, allowing 64 times the levels of color expression than an 8-bit panel. What that 
translates to is smoother transitions from color to color and subtle color changes faithfully reproduced.

Motionflow™  120 Hz with Full HD high frame rate capability

 

Taking motion performance to the next level requires innovation 

and expertise. Enter Sony's Motionflow™  High Frame Rate technology. Motionflow™  detects the incoming video signal and applies 
the appropriate processing for optimum motion reproduction. Taking full advantage of film sourced 24fps encoded content 
available on DVD and Blu-ray Disc, Motionflow™  eliminates the need for 3:2 pulldown and delivers smooth, judder free video, 
faithfully preserving the integrity of the original film. When 60fps content is detected, Motionflow™  doubles the amount of frames and 
uses real-time calculation to create a new level of natural motion reproduction. You'll experience movies and sports with a greater 
sense of realism than ever before.

BRAVIA Engine™  PRO Full Digital Video Processor

 

BRAVIA Engine™  PRO builds upon the BRAVIA Engine system's outstanding 

video processing functions making it Sony's most advanced video processing system. It is the culmination of our legendary picture 
quality expertise, featuring the latest generation of proprietary video processing technology: Digital Reality Creation - Multi Function 
(DRC-MFv2.5). This technology creates a high-density video signal that traditional interpolation video processing cannot achieve. This 
latest generation of DRC-MF features increased processing power and provides a sharp, crystal clear image with both 480i and 480p 
standard definition and all high definition sources (except 1080p). It also features "1080p Direct Creation" which minimizes loss in 
interlace-to-progressive (IP) conversion by performing Digital Reality Creation and IP Creation algorithms simultaneously.

Live Color Creation™  System featuring WCG-CCFL

 

Many colors in the real world such as deep reds, greens and clear blues 

cannot be expressed with conventional display technologies. Working in combination with the special WCG-CCFL backlight in LCD 
HDTVs or the optical engine in our MDPJ HDTVs, Live Color Creation technology achieves wide color reproduction using 
advancedhroma signal processing algorithms. The primary benefits are clear blues, natural greens and an overall vibrant color for all 
scenes.

Advanced Contrast Enhancer (ACE) Function

 

Sony’s Advanced Contrast Enhancer (ACE) builds on or excellent on-contrast 

ratio performance of 2000:1 . A Dynamic Contrast Ratio of up to 18,000:1 is achieved by using real-time image processing to adjust 
the contrast along with optimizing backlight levels. But rather than focus on the "numbers", Sony focuses on actual picture performance 
avoiding exaggerated blacks where detail can be lost. ACE translates to blacker blacks in darker scenes, as well as better shadow 
detail in other scenes for a difference that you can see.

 

 

 

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64x 10-BIT

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