QMS 860, User Manual, Page: 202 / 398

PostScript Typeface Sampler
Following are some tips on using your printer’s resident PostScript
typefaces appropriately and effectively.
Helvetica — Helvetica is a popular typeface, a modification of
a kind of sans serif typeface called Grotesque. It is used
widely in publishing and is admired for its clean lines,
although it can be repetitive to the eye, ESPECIALLY WHEN
IN ALL CAPS. Helvetica has a strong bold and
bold
oblique form. There is no italic form. Helvetica oblique is the
slanted form. This typeface is proportionally spaced.
Helvetica Condensed—You have a problem! Your space is limited,
your copy is too long, and you need a typeface that is bold and
attention-getting. Try Helvetica Condensed. This typeface conserves
space, gets attention, and is readable. There is a bold form, an
an an an an an an an an an an an an
bli f bli f bli f bli f bli f obliqueform obliqueform obliqueform obliqueform obliqueform obliqueform obliqueform obliqueform obliqueform obliqueform, obliqueform, oblique form, oblique form, q , q , q q d b ld bli f d b ld bli f d b ld bli f d b ld bli f d b ld bli f anda boldoblique form anda boldoblique form anda boldoblique form anda boldoblique form anda boldoblique form anda boldoblique form anda boldoblique form anda boldoblique form. anda boldoblique form. anda boldoblique form. anda boldoblique form. and a bold oblique form. and a bold oblique form. q q q q
Helvetica Narrow—You have a problem! Your space is limited, your copy
is too long, and you need a typeface that is bold and attention-getting. Try
Helvetica Narrow. This typeface conserves space, gets attention, and is
readable. There is a bold form, an oblique form, and a bold oblique
form.
ITC Avant Garde Gothic
—
ITC Avant Garde Gothic is a
sans serif typeface that originated in 1970. It has a
highly stylized look, particularly in some of the symbol
characters like % and @.
The bold form is called
“demibold”; the oblique form simulates an italic. In
addition, there is a bold, oblique form . ITC Avant Garde
Gothic is useful for headlines and documents that need
a strong, contemporary look.
Chapter 7
P r o f e s s i o n a l P r i n t i n g 7 - 7