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D A V I N C I A U T O M A T I C M O O N P H A S E 3 6
Welcome to the small circle of individuals
who, if we are to be absolutely precise, demand slightly more of
a watch than absolute precision. Appreciation of a watch is more
than mere appreciation of the correct time. It is enthusiasm for an
ingenious idea. For the interplay between precision and imagin-
ation. Between time and timelessness. Between boundaries and
infinity. Between laws to which the entire world is subject, and
taste, which cannot be dictated to anyone. That is why, since
1868, we have been devoting rather more of our time to watches
that must not only run with absolute precision but which also, with
every passing second, exert a fascination with the great achieve-
ments of master craftsmanship: a fascination with new inventions
of a technical, material or formal nature, even if they are concealed
in minute details that are perhaps not even visible. You are now the
owner of a beautiful new example of this IWC tradition. We would
like to congratulate you on your choice and send you our best
wishes for the time you will spend with your watch, which perhaps
cannot be described with any greater accuracy than it is here.
I W C M A N A G E M E N T