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GE Profile Arctica

®

and

GE

®

Refrigerators

S a l e s   T r a i n i n g

Summary of Contents for profile artica

Page 1: ...GE Profile Arctica and GE Refrigerators S a l e s T r a i n i n g ...

Page 2: ...The Ultimate in Refrigeration Rethought Reinvented Revolutionized Just look inside it speaks for itself ...

Page 3: ...tyle and design must reflect changes in kitchen architecture and décor Refrigerators are the most visible appliance in the kitchen so their appearance is critical Appearance begins with size shape design of the handle and dispenser color and finish but extends to the brand s perceived quality Food preservation Consumers want different ways of preserving different foods They want their refrigerator...

Page 4: ...imateKeeper2 system 16 19 Contoured door 20 38 Cross bracing door support 59 62 CustomCool technology 23 Deli drawer and Deli fresh 24 38 Digital electronic upfront controls 8 21 29 32 39 Door gasket 59 62 Electronic sensors 8 21 32 39 51 Electronic temperature management systems 66 Foamed in structural door support 63 Freezer baskets 9 28 Freezer door bins 58 Freezer light 50 56 Freshness Center ...

Page 5: ...GE Profile Arctica Bottom Freezer Refrigerators Feature Guide 38 41 Selling Message 42 43 GE Bottom Freezer Refrigerators Feature Guide 44 45 Selling Message 46 47 GE Profile Arctica Top Freezer Refrigerators Feature Guide 48 53 Selling Message 54 55 GE Top Freezer Refrigerators Feature Guide 56 59 Selling Message 60 61 The Inside Story 62 65 Temperature Management Systems 66 67 Refrigeration Basi...

Page 6: ...ese seven options are created from three base models PSB42LSRBV stainless PSB42LGRBV black dispenser and PSB42LGRWV white dispenser PSB42LSRBV Stainless steel with full length visor handles panels not needed PSB42LGRBV Black dispenser model shown with optional black acrylic panels PSB42LGRWV White dispenser model shown with optional white acrylic panels PSB42LGRWV White dispenser model shown with ...

Page 7: ...o last longer The most unique feature of built in refrigerators is the evaporator positioned in an overhead compartment rather than the lower area like conventional refrigerators Refrigerators with overhead evaporator systems function differently than conventional refrigerators The evaporator in a conventional refrigerator cools the freezer then vents the freezer air into the fresh food compartmen...

Page 8: ...e temperature controls are easy to set The temperature readout that shows the actual internal temperatures remains unlit until the pad is pressed Electronic sensors Five electronic sensors constantly measure air temperature Two are on the fresh food wall two are on the freezer wall and a fifth is on the display area to measure ambient room temperature Multiflow air system The air tower runs down t...

Page 9: ... crispers to be positioned higher for adult access FrostGuard technology This adaptive defrost system defrosts only when needed using sensors to calculate when defrosting is necessary based on door openings and internal temperatures Prior to a defrost cycle the freezer temperature is lowered in a pre chill cycle which prevents foods from warming up during defrost Extra deep freezer baskets Because...

Page 10: ...ff after 10 seconds Child lock hold down 3 seconds to lock unlock Light dispenser light On Off Door alarm signals if the door is blocked SmartWater Plus filtration The SmartWater Plus filtration filter is rated for one year of filtration of ice and water under normal use Providing bottled water quality without the bottled water price this feature gains in popularity each season The filter is conve...

Page 11: ...ineered to automatically pull the door closed by itself once it is at a 90 angle This eliminates the possibility of a door accidentally being left open The advanced hinge design also prevents the door from being slammed shut eliminating the possibility of jarring door items or hurting small fingers Spillproof glass shelves These tempered glass cantilevered shelves are sealed on all edges to preven...

Page 12: ...features at a glance 4 3 1 6 5 8 7 9 9 10 11 12 13 14 15 Model PSB42LSRBV As an ENERGY STAR Partner GE has determined that these products meet the ENERGY STAR guidelines for energy efficiency Key selling messages Appearance Food preservation Convenience 2 ...

Page 13: ...s water and ice with gentle pressure complete with safety features such as a child lock and door alarm filter replacement indicator light and Quick Ice system SmartWater Plus filtration Ensures access to clean better tasting water and ice with filter change indicator light and simple to install Twist and Lock design Icemaker with Quick Ice system Assures that there is plenty of ice for entertainin...

Page 14: ...t seamlessly with surrounding cabinetry It gives you the style you want and features you need without the cost and inconvenience of remodeling For a sleek modern appearance choose stainless or acrylic panels Or achieve a custom look with cabinet matching wood panels Whatever style you prefer you ll find a CustomStyle refrigerator that works beautifully with your decor and budget Optional collar tr...

Page 15: ...nless or white and black as GSC23LGQ GSC21KGR Available in white or black Model PSH23PGR is ENERGY STAR qualified Model PSW23PSR is ENERGY STAR qualified Model PSH23PSR is ENERGY STAR qualified Installed trim side by side models Dispenser models PSH23PGR Shown with optional black acrylic panels Available in white bisque or black PSI23NGP Shown with custom wood panels Available in white bisque or b...

Page 16: ...ters the 37 F fresh food area The 37 F fresh food air holds 2 3 times the humidity dramatically increasing the time refrigerated foods maintain their freshness and appearance The two examples shown are typical of the results consistently seen when comparing foods stored in a conventional refrigerator to those in a ClimateKeeper2 model Temperature and relative humidity for optimum food storage The ...

Page 17: ...cated specifically for the fresh food area Air from the fresh food compartment never enters the freezer or vice versa 37 F air in the fresh food area holds at least twice the humidity of 0 F air Controlling humidity preserves foods Less humidity in the freezer reduces defrost by 20 keeping frozen foods at their best The air inside a refrigerator makes a noticeable difference in foods freshness and...

Page 18: ...entional refrigeration The freshness and desirability of food is extended due to the higher humidity levels Because warm moist air from the fresh food compartment never enters the freezer defrost time is decreased extending the quality of frozen foods Freezer Evaporator Coils Freezer Evaporator Fresh Food Evaporator Coils Fresh Food Evaporator Compressor REFRIGERATOR FRONT Electronic Multiple Mult...

Page 19: ... 8 hour defrost cycle ClimateKeeper2 10 hour defrost cycle Freezer Fan Profile Arctica uses an Adaptive Defrost System which operates on an 8 hour minimal defrost cycle This means the defrost won t run until there has been at least eight hours of compressor run time The maximum time between defrosts is 60 hours ClimateKeeper2 operates on a 10 hour minimal defrost cycle resulting in even less defro...

Page 20: ... the door rather than on an interior shelf Compare the look and feel with other brands The quality difference is clearly visible BrightSpace lighting Seven lights make this refrigerator shine Four fresh food lights and two freezer lights make for an easy visual inventory of food items With over 320 watts 200 in fresh food 120 in the freezer consumers will love the look and easy visibility Contoure...

Page 21: ...y Electronic sensors Five sensors electronically monitor fresh food and freezer temperatures Two are located in the fresh food compartment two in the freezer one visible and one in the CustomCool pan Temperature readings are transmitted to the main control board and compressor operation fan speeds and defrost cycles are determined based on these readings of consistent precise temperatures Selling ...

Page 22: ... required for maximum food preservation Selling Tip Ask if they have moved a refrigerator and have seen what has collected underneath This dust and debris clings to coils unless they are encased FrostGuard technology This adaptive defrost system defrosts only when needed using sensors to calculate when defrosting is necessary based on door openings and internal temperatures Prior to a defrost cycl...

Page 23: ...Once the desired time is selected release the button and the pan will begin thawing immediately 6 During the thaw cycle the display will count down the remaining time in the cycle in hours until the last hour then it will count down minutes Once the cycle is complete it automatically converts to the Select Temp Meat setting 30 F and will display the air temperature Meat will store safely until the...

Page 24: ...ck The two separate humidity controlled environments keep fruits and vegetables fresh The adjustable temperature meat pan keeps your foods up to 5 F cooler Each shelf is lined with a gasket at the front and back to ensure a tight seal and the top pan is covered by a spillproof shelf Selling Tip Demonstrate the adjustable humidity control and explain the benefits of controlling humidity for fruits ...

Page 25: ...tton is turned off whichever comes first Great for parties picnics etc GE SmartWater and Smartwater Plus filtration system The system filters both ice and water reducing chlorine odor lead cysts and provides clean better tasting water tested and certified by the NSF And it s easy to replace with no special tools required There s no need to turn off the water Simply turn the filter to the left to r...

Page 26: ...e single cradle and let them feel the LightTouch A styrofoam cup can also be used to demonstrate the easy activation Tall LightTouch dispenser Unique single cradle design requires only the slightest touch to activate Easy activation along with the tall design allows for easy fill ups of pitchers blenders sports bottles and coffee pots Select water crushed or cubed ice for dispensing Light will com...

Page 27: ...lear fronts and sides for easy viewing and improved appearance Selling Tip Point out to your customers how the curved front edge not only adds to the attractiveness of the product but it also acts as a support for the tallest items preventing them from falling out Compare this shape to competitive models that have a straight edge no higher than the lowest point on our curved design Refreshment cen...

Page 28: ...liter size bottles in a separate easy to access door area It provides proper storage for a wine bottle and keeps the bottle out of young children s reach and from rolling around on a shelf In the door placement frees up valuable shelf space Selling Tip Ask the customer to reach in to the rack demonstrating how easily it is to quickly grab a sports drink on the go Tilt out freezer door bins Easily ...

Page 29: ...he number of door openings usage and defrosting The electronics will sense these temperature changes and will operate the cooling system in high to return the temperature to the set points as quickly as possible Showroom mode allows demonstration of control panel without activating the compressor 1 Press and Hold FZ Colder FF Warmer buttons simultaneously until beeps are sounded 2 The temperature ...

Page 30: ...rctica s sculptured handles and contoured doors blend beautifully with any kitchen décor Slightly curved radius doors with low profile hinges take up less space and are unobtrusive BrightSpace interior lighting 320 watts of interior lighting 200 in fresh food 120 in freezer illuminate the interior like never before Lights are strategically placed to optimize brightness while reducing glare ClearLo...

Page 31: ...gerator quickly return to set temperature when the door has been opened for an extended time or hot foods placed inside NeverClean condenser coils Condenser coils are encased so they don t require cleaning in normal operating environments Sell food preservation Sell convenience SmartWater filtration Delivers clean great tasting water and ice through the LightTouch dispenser QuickSpace shelf Quickl...

Page 32: ...ures Electronic sensors Two sensors electronically monitor fresh food and freezer temperatures Temperature readings are transmitted to the main control board and compressor operation fan speeds and defrost cycles are determined based on these readings of consistent precise temperatures Selling Tip Point out the electronic sensor in the fresh food compartment top left hand corner Digital electronic...

Page 33: ...s great for storing loose items Holds lunch meats cheeses and snacks for quick easy access Fruits and vegetables Gasket sealed pan with adjustable humidity control is great for storing fruits and vegetables Set humidity level at HIGH for leafy vegetables or LOW for fruits and thick skinned vegetables Sealed pan some models Great for storing leafy vegetables high humidity Deli fresh some models Gas...

Page 34: ...dle is depressed Depressing the light button will also turn on the light It will remain on until user depresses the button again Water filter change indicator some models will turn yellow after 90 of filter is used Will turn red when 100 of filter is used Depress and hold for 3 seconds to reset Child lock some models Depress for 3 seconds to lock dispenser controls and prevent dispenser from opera...

Page 35: ... and talk about all the small items that can be stored there within easy reach Sweet spot freezer shelf This convenient shelf sits right above the ice bucket Convenient storage space for pints of ice cream juice cans spices and more Keeps small items within easy sight and easy reach Refreshment center H models Provides easy access to favorite foods and beverages all without having to open the refr...

Page 36: ...eatures at a glance 4 5 8 7 Model GSS25KGPWW Model GSL25JFPBS As an ENERGY STAR Partner GE has determined that these products meet the ENERGY STAR guidelines for energy efficiency Key selling messages Appearance Food preservation Convenience 3 ...

Page 37: ...ue single cradle design requires only the slightest touch to activate The tall design allows for easy fill ups of pitchers blenders sports bottles and coffee pots Adjustable gallon door bins Hold gallon size containers with style and ease Radius doors and low profile hinges some models Doors are slightly curved at the corners to provide a softer look Hinges are low and allow for easy door opening ...

Page 38: ...idity for vegetables and LOW humidity for fruits Selling Tip Demonstrate humidity controls Have customer remove one pan then slide the other over and out to demonstrate the ease of removal for cleaning ClearLook gallon door bins These deep door bins adjust up and down providing maximum storage flexibility for gallon jugs two and three liter bottles six packs and more for quick easy access The Clea...

Page 39: ...ides clean better tasting water tested and certified by the NSF And it s easy to replace with no special tools required There s no need to turn off the water Simply turn the filter to the left to remove A check valve stops water flow and prevents leakage Insert the new filter and turn to the right GE SmartWater filter up to 6 months or 750 gallons of use GSWF Selling Tip Point to the filter Explai...

Page 40: ... cans or four 16 ounce water bottles Selling Tip Pull the drawer out Slide freezer baskets in and out Explain that you no longer have to get on your knees to reach in as the items come to you Selling Tip Talk customer through all the uses of this shelf and how it can free up additional shelf space Selling Tip Have customer remove and replace a deep door bin to demonstrate how easily adjustments ca...

Page 41: ... This tempered glass shelf quickly slides back at the touch of a finger to make storing tall or large items easy It offers vertical storage flexibility without removing and adjusting the shelf No cranks to turn or shelves to remove Simply slide back Selling Tip Invite the customer to slide back the QuickSpace shelf and then pull it forward to demonstrate how easily it works and how much space it p...

Page 42: ...11 12 13 2 3 3 4 1 Bottom freezer features at a glance Model PDS22MHRWW As an ENERGY STAR Partner GE has determined that these products meet the ENERGY STAR guidelines for energy efficiency Key selling messages Appearance Food preservation Convenience ...

Page 43: ...e Allows convenient repositioning of door bins to best suit individual needs Multi level freezer Slide n Store system Includes three full extension baskets in the freezer compartment ShelfSaver rack The slide out rack provides storage for 12 beverage cans 2 water bottles 2 cartons of eggs leftover containers or even a 9 x 13 casserole dish 18 and 22 cu ft models only NeverClean condenser coils Con...

Page 44: ...vide a modern look unique to GE Food preservation features Adjustable humidity crispers GE clear crispers have easily adjusted hidden air portals located under the top edge Open they allow greater air circulation and lower humidity Closed the air circulation is restricted holding in higher humidity Upfront temperature controls Independent controls for both fresh food and freezer sections allow per...

Page 45: ...orage Integrated supports hold door bins for maximum flexibility and convenience Brita filtered water door module Designed to fit into the fresh food door like door storage bins the Brita water module holds nearly two gallons of water and removes easily for at the sink fill ups ...

Page 46: ...2 4 1 Bottom freezer features at a glance Model GDS18SCRSS As an ENERGY STAR Partner GE has determined that these products meet the ENERGY STAR guidelines for energy efficiency Key selling messages Appearance Food preservation Convenience ...

Page 47: ... convenient repositioning of door bins to best suit individual needs Adjustable spillproof glass shelves Cantilevered shelves adjust in 1 increments ShelfSaver rack Conveniently holds up to 12 beverage cans Slide n Store freezer basket One full width and two split for maximum freezer storage Factory installed icemaker and bin All GE bottom freezer refrigerators have the IM4A icemaker already insta...

Page 48: ...le refrigerator that works beautifully with your decor and budget Optional collar trim adding the final touch The optional collar trim is just another way GE lets you integrate our CustomStyle refrigerators into your kitchen decor Available in stainless steel white and black this trim frames the refrigerator facade adding to the finished look of a built in custom kitchen Optional Panels Choose sta...

Page 49: ...MFM Shown with custom wood panels Available in white or black PTI22MBM Shown with optional stainless steel panels Available in white or black PTI22MBM Shown with optional black acrylic panels Available in white or black PTI22MFM Shown with optional stainless steel panels Available in white or black PTI22MBM Shown with custom wood panels Available in white or black Trimless top freezer models Dispe...

Page 50: ...e and demonstrate how the door opens within the case Explain the benefit of this feature in tight spaces Radius doors and Low profile hinge Doors are slightly curved at the corners to provide a softer look Hinge is low and allows for easy door opening within the case There is no need to allow for extra space Adjustable ClearLook gallon door bins Durable door bins with clear front windows make find...

Page 51: ...hold control for 3 seconds The display will remain on when it is in lockout mode Electronic controls allow for independent temperature control of the fresh food and freezer which results in less severe temperature fluctuations Multiflow air system Located in the freezer compartment the air tower helps in the distribution of cool air Air dispenses from the ceiling portion of the air tower so air is...

Page 52: ...er IM4A Electronic sensor senses water temperature and allows for a second and third fill of the mold if necessary due to low water pressure etc This provides more consistent cube size The sensor also senses water temperature during the freezing process and will harvest ice based on its temperature rather than time This can allow for better ice production Icemaker is turned on and off by a switch ...

Page 53: ...lls in their place Each shelf can hold up to 12 oz of spilled liquid Slide out shelves provide easy access to foods Adjustable ClearLook gallon door bins Adjustable freezer door bins can be removed and repositioned to meet your storage needs Selling Tip Remove and reposition the modular door bin to demonstrate flexibility Selling Tip Pull out shelf and talk customer through all the uses of this sh...

Page 54: ...11 12 13 14 3 4 2 1 Top freezer features at a glance Model PTS22LHRWW As an ENERGY STAR Partner GE has determined that these products meet the ENERGY STAR guidelines for energy efficiency Key selling messages Appearance Food preservation Convenience ...

Page 55: ... system Cold fresh water through an internal dispenser Spillproof freezer floor Seamless freezer floor makes cleaning simple Spills are contained and it s easy to wipe clean Pivot out pan removal system Pans remove easily for cleaning Simply remove one pan depress the lever at the center of the pan system pivot the remaining pan and remove Dual level lighting system Upfront dual fresh food lightin...

Page 56: ...ly curved at the corners to provide a softer look Hinge is low and allows for easy door opening within the case There is no need to allow for extra space Top freezer food preservation Adjustable humidity crispers with removal system Foods stay fresh in this adjustable humidity environment Choose high humidity for vegetables and low humidity for fruits Rear gaskets help seal the pan for freshness C...

Page 57: ...te how easily adjustments can be made Use gallon jug POP to demonstrate the space savings of putting gallon containers on the door rather than on an interior shelf Thumbwheel dials Turn knobs to desired number They come preset from the factory at 5 for fresh food and 5 for freezer To turn the unit off adjust the knobs to 0 Selling Tip In its easy to reach position the location of the Internal Wate...

Page 58: ...er cleanup simple Spills are contained just wipe clean No more vents in the front to collect crumbs Selling Tip Point out the seamless design of the freezer floor and explain the easy cleanup Electronic icemaker IM4A Electronic sensor senses water temperature and allows for a second and third fill of the mold if necessary due to low water pressure etc This provides more consistent cube size The se...

Page 59: ...eavy loads No sagging warping or torquing Coil free back NeverClean condenser Allows you to get within 1 of the wall The more efficient cabinet design means that under normal household conditions the coils will not require cleaning E Z on gasket Works like a locking plastic storage bag pull off zip on Easy to remove No need to remove the door and no realignment is needed Pocket handles Make revers...

Page 60: ... 1 2 Top freezer features at a glance Model GTS22KBPWW As an ENERGY STAR Partner GE has determined that these products meet the ENERGY STAR guidelines for energy efficiency Key selling messages Appearance Food preservation Convenience 4 ...

Page 61: ...r 18 and 19 cu ft models Adjustable gallon door storage These adjustable gallon door bins are on GE W and R series top freezers Factory installed icemaker All GE top freezer refrigerators have the IM4A icemaker already installed or have the option of installation Radius doors and low profile hinge Doors are slightly curved at the corners to provide a softer look Hinges are lower and allow for easy...

Page 62: ...E refrigerators have been designed to ensure a quiet performance Insulation fan designs variable fan speeds and compressors all contribute to the quiet operation GE Deluxe quiet design Profile Arctica series Premium quiet design Cross bracing This keeps the door from sagging under heavy loads The system includes a heavy duty metal center door hinge that never needs adjusting and foamed in place do...

Page 63: ...eals securely and opens and closes smoothly for years to come It helps support heavier door loads and keeps the door aligned This heavy duty center hinge system contributes to long lasting GE quality and durability All Top Freezers Selling Tip Some manufacturers use plastic center hinges A gallon of milk weighs 8 3 lbs Ask your customer to calculate the weight the door could hold based on the numb...

Page 64: ... liners Side by Sides 20 22 and 25 cu ft K series and below have baked enamel on steel cabinets and ABS door liners Side by Sides 25 L series and higher 27 and 29 cu ft have ABS cabinets and door liners Preset controls These hassle free set and forget controls are preset at the factory for the most efficient normal operation They are preset for normal installation with a fresh food setting of 5 or...

Page 65: ... watt freezer light 18 cu ft GE Profile 20 and 22 cu ft Bottom Freezers Two 60 watt fresh food light one 40 watt freezer light GE Bottom Freezers One dual level fresh food light one 40 watt freezer light GE Profile and GE 18 cu ft Bottom Freezers One 60 watt fresh food light one 40 watt freezer light Radius doors and Low profile hinge Doors are slightly curved at the corners to provide a softer lo...

Page 66: ... closes again The fan reduces the cool down time When the freezer section requires more cold air the main control board energizes the compressor and evaporator fan until the set temperature is reached The controls come preset at the factory at 37 F or 5 and 0 F or 5 Benefits of electronic temperature management Better temperature control Separate temperature sensing in the fresh food and freezer c...

Page 67: ...he single control system This dial turns on the compressor and evaporator fan which run until the temperature in the fresh food section reaches the set point To avoid consumer confusion GE presents the controls at a midpoint to prevent extremes in temperature in either the freezer or fresh food sections Electro mechanical system This system is found in many competitive refrigerators Controls use o...

Page 68: ...d in a refrigerator evaporates at extremely low temperatures so low that it can create freezing temperatures inside the freezer sending cold air into the fresh food area The five basic parts Compressor A Compressor Coils outside the refrigerator B Expansion value C Heat exchange pipes inside the refrigerator D Refrigerant the liquid that is condensed and evaporates to create cold temperatures The ...

Page 69: ... the heating coil underneath the icemaker As the coil heats up it warms the bottom of the ice mold just enough to loosen the ice cubes from the mold 4 There are plastic notches in the icemaker housing that match up with ejector blades The blades pass through these notches and push the cubs into the ice bucket 5 Just before the cubes are ejected the shut off arm lifts up After the cubes are ejected...

Page 70: ...black handles and dispenser Model Year Icemaker B Icemaker ready C Factory installed icemaker H Internal water dispenser icemaker Bottom Freezer Top Freezer Brand P Profile G GE Configuration B Bottom freezer w door D Bottom freezer w drawer Style S Standard depth F Smooth high gloss finish IW Full wrap stainless steel Capacity Cubic feet Shelves G M Glass S Stainless P D S 2 2 S H R S S Color SS ...

Page 71: ...e part Any part of the sealed refrigerating system the compressor condenser evaporator and all connecting tubing which fails due to a defect in materials or workmanship During this full five year warranty GE will also provide free of charge all labor and related service costs to replace the defective part Food for one year on spoilage due to a defect in any materials or workmanship and for five ye...

Page 72: ...ualified appliance read important information about its estimated annual energy consumption or energy efficiency rating that is available from your retailer or GEAppliances com For more than a century GE has been committed to producing innovative products that change the way people live The result of thorough research and rigorous testing GE appliances are designed for years of dependable performa...

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